News Corp. (NWSA:US)'s MySpace, a social networking Web site, started a Mexican version as part of international growth plans that include expanding in 10 other countries in the next year.
MySpace Mexico began a test phase in January and page views since then have jumped 67 percent while signups climbed 39 percent, the company said today in a statement. The community in Mexico has more than 1.5 million users, adding to MySpace's 115 million-person network in 18 countries including Germany and France, it said.
Victor Kong, a former MTV Networks Latin America executive, will oversee growth of the online community in Mexico as managing director. Jose Casanova, a former EMI Music Mexico label manager, will lead marketing and content programs.
Class A shares of News Corp., the New York media company run by Rupert Murdoch, fell 32 cents to $22.40 at 4:01 p.m. in New York Stock Exchange composite trading (2FA:US). They have gained 4.3 percent this year.
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