BusinessWeek -- Web Smart

Using the Net to change the face of business

Cyworld USA

The Korean upstart in MySpace.s face

CEO Henry Chon and marketing vice-president Michael Streefland discuss how they took the original Cyworld -- a hugely popular Korean social networking site -- and tailored it to a U.S. audience. Will it be a sensation?

Listen to this episode (requires QuickTime 7 or iTunes)

Subscribe to this series on iTunes

Grab this feed for a podcast reader other than iTunes

See all of BW's podcasts