Dee Salomon, a senior vice-president and managing director of Style.com, talks about the site, which is the online home of Vogue and W magazines, and how it has wooed luxury-goods companies online. Dee lists reasons why fashion houses were cautious about online marketing and how Style.com helped show them the value of the Internet. She also speaks specifically about past and current campaigns (including ones for Chanel, Giorgio Armani, and Hogan) and how Style.com works with companies to develop ads that manage to be functional and beautiful at the same time
