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Percentage of wireless customers who use their cell phones to take pictures

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Emerging Marketing

Sony marketing adapts to today's new world

BusinessWeek -- The Cutting Edge image Sony's Mike Fasulo discusses the rise of consumer-generated marketing content -- and the approach his employer is taking to adapt to an era increasingly defined by Tivo and YouTube. He also explains why TV advertising isn't dead

BusinessWeek -- The Cutting Edge

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Percentage of wireless customers who use their cell phones to take pictures

Emerging Marketing

Sony marketing adapts to today's new world

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