BusinessWeek - The Cutting Edge

PodAds

Making podcasts pay and pay and pay ...

PodcastsJonathan Cobb, the CEO and founder of Kiptronic, talks about how the company’s measurement and ad insertion technology works and how the company is working this year to build up its team to work with advertisers

Listen to this episode (requires QuickTime 7 or iTunes)

Subscribe to this series on iTunes

Grab this feed for a podcast reader other than iTunes

See all of BW's podcasts



Media Kit | Special Sections | MarketPlace | Knowledge Centers
McGraw-Hill Cos.
  ARCHIVES

Show Mass

Wed, 18 Apr 2007 00:12:00 EDT

Spreading the Community

Wed, 11 Apr 2007 00:11:00 EDT

Podmoney

Wed, 4 Apr 2007 00:00:01 EDT

Muggle Fame

Wed, 28 Mar 2007 00:00:01 EDT

Life Lessons

Wed, 21 Mar 2007 00:00:01 EDT

Feed Mania

Wed, 14 Mar 2007 00:00:01 EDT

Podcast Metrics

Wed, 28 Feb 2007 00:00:01 EDT

PodAds

Wed, 21 Feb 2007 00:00:01 EDT

Podmedia

Wed, 14 Feb 2007 00:00:01 EDT

Pod Search

Wed, 7 Feb 2007 00:00:01 EDT

Mass Sharing

Wed, 30 Jan 2007 05:10:00 EDT

Podcasting Distribution

Wed, 24 Jan 2007 06:30:00 EDT

Taking Stock

Wed, 17 Jan 2007 06:30:00 EDT

Podcasting on the Cutting Edge

Wed, 10 Jan 2007 06:30:00 EDT

Podcasting Now

Wed, 3 Jan 2007 06:30:00 EDT

Wine 2.0

Wed, 27 Dec 2006 00:00:01 EDT

Holiday Heat

Wed, 20 Dec 2006 00:00:01 EDT

Crafty Business

Wed, 13 Dec 2006 00:00:01 EDT

Better Shopping

Wed, 06 Dec 2006 00:00:01 EDT

Emerging Marketing

Wed, 29 Nov 2006 00:00:01 EDT

New Starts

Wed, 15 Nov 2006 00:00:01 EDT

Consumers Lead

Wed, 8 Nov 2006 00:12:00 EDT

Seeding Startups

Wed, 1 Nov 2006 00:12:00 EDT

Media Ventures

Wed, 25 Oct 2006 00:12:00 EDT

Heading West

Wed, 18 Oct 2006 00:00:01 EDT

Booming Rocket

Wed, 11 Oct 2006 00:00:00 EDT

Angel Money

Wed, 4 Oct 2006 00:00:00 EDT

New Valuations

Wed, 27 Sep 2006 00:00:00 EDT

Venture Matters

Wed, 20 Sep 2006 00:00:00 EDT

VC Calm

Wed, 13 Sep 2006 00:00:00 EDT

Web 2.0 Investments

Wed, 30 Aug 2006 00:00:00 EDT

Reel Money

Wed, 23 Aug 2006 00:00:00 EDT

Copyright & Control

Wed, 9 Aug 2006 00:00:00 EDT

Frank Profits?

Wed, 2 Aug 2006 00:00:00 EDT

Video Dabbling

Wed, 26 Jul 2006 00:00:00 EDT

Rocketboom Rebound

Wed, 19 Jul 2006 00:00:00 EDT

Meebo

Wed, 12 Jul 2006 00:00:00 EDT

Search.com

Wed, 21 Jun 2006 00:00:00 EDT

Positively Green

Wed, 14 Jun 2006 00:00:00 EDT

Green Business

Wed, 7 Jun 2006 00:00:00 EDT

Enviro Britain

Wed, 31 May 2006 00:00:00 EDT

Green Space

Wed, 24 May 2006 00:00:00 EDT

Green Power

Wed, 17 May 2006 00:00:00 EDT

Working Together

Wed, 3 May 2006 00:00:00 EDT

Public Outing

Wed, 26 Apr 2006 00:00:00 EDT

Hyperlocal Platform

Wed, 19 Apr 2006 00:00:00 EDT

Citizen Power

Wed, 12 Apr 2006 00:00:00 EDT

Good Citizens

Wed, 5 Apr 2006 00:00:00 EDT

Media Matters

Wed, 29 Mar 2006 00:00:00 EDT

Marketing Message

Wed, 22 Mar 2006 00:00:00 EDT

Blogging VC

Wed, 15 Mar 2006 00:00:00 EDT

Soccer Bonanza

Wed, 8 Mar 2006 00:00:00 EDT

The NYT's Stretch

Wed, 1 Mar 2006 00:00:00 EDT

Leaping Ahead

Wed, 22 Feb 2006 00:00:00 EDT

It's JerryTime's Duo

Wed, 15 Feb 2006 00:00:00 EDT

Vlog Vanguard

Wed, 8 Feb 2006 00:00:00 EDT

The Third Way

Wed, 1 Feb 2006 00:00:00 EDT

New Hollywood?

Wed, 25 Jan 2006 00:00:00 EDT

Radio's Moves

Wed, 18 Jan 2006 00:00:00 EDT

NPR's New Platform

Wed, 11 Jan 2006 00:00:00 EDT

Pay-Per-Podcasts?

Wed, 4 Jan 2006 00:00:00 EDT

Coverville

Wed, 28 Dec 2005 00:00:00 EDT

Mommy Time

Wed, 21 Dec 2005 00:00:00 EDT

PodShow's Network Dreams

Wed, 14 Dec 2005 00:00:00 EDT

GrapeRadio's Harvest

Wed, 7 Dec 2005 00:00:00 EDT

Podcast Gold?

Tue, 29 Nov 2005 23:59:00 EDT

Wired Riots

Tue, 23 Nov 2005 14:59:00 EDT

Serious Blog Talk

Tue, 15 Nov 2005 11:59:00 EDT

Frantic Search?

Tue, 8 Nov 2005 11:59:00 EDT

Getting Wikis Right

Tue, 2 Nov 2005 11:59:00 EDT

Blog Sews and Reaps

Tue, 26 Oct 2005 11:59:00 EDT

Search Newcomer

Tue, 18 Oct 2005 11:59:00 EDT

Blog Master

Tue, 11 Oct 2005 11:59:00 EDT

Pitchman.com

Tue, 4 Oct 2005 19:38:00 EDT

Too Many Visitors

Wed, 28 Sep 2005 10:08:00 EDT

Citizen Power

Tue, 20 Sep 2005 16:54:00 EDT

PodCast 101

Sat, 21 May 2005 14:15:00 GMT