Self-Defeating Job-Search Moves to Avoid

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Surrendering to Salary Worries

"I got a call for a job interview, but I didn’t go," said Samantha, a woman I chatted with at a networking event. "Oh, why’s that?" I asked. "They told me not to come in if I need to earn more than $75K, and I’m really focusing on jobs that pay $80K and up," she said. "Seriously?" I asked. "You skipped the interview over that $5K gap? Are you being overwhelmed with interest from employers?" "Heck no," she said. "I haven’t had an interview in months, but I figured I’d hold out for the number." If Samantha had gone to the interview and started a conversation, she could have learned enough about the organization and its issues to talk them into another $5K in base or bonus or some other valuable exchange medium. Lesson: When you’re invited to a reasonable job interview, go! If it doesn’t sound perfect at first hearing, that’s O.K. Life is long, and priorities and investment levels turn on a dime. You’ll never know if you don’t show up.

Saying Yes to an Illogical Request

A client of mine, Maurice, wrote to me, dejected. "I should have taken a stronger stance," he said. "What happened, Mo?" I asked him. "This corporate recruiter called and talked to me for an hour, and I guess I passed through that gate O.K.," he said. "She called me back and asked me to write a marketing plan for the company. I haven’t even met those people yet. I went crazy and wrote a 20-page marketing plan and sent it to her. Then, radio silence for three weeks." Maurice fell into the trap called Give Them Exactly What They Ask For, No Questions Asked. You’ll never show your value that way. A generic marketing plan is almost useless, and a thoughtful, customized one requires collaboration with the client. Trying so hard to please, especially in the early stages of the selection pipeline, is a bad strategy. Lesson: When you’re asked to deliver X, Y, or Z during a job search, remember that you’re an important part of the equation. Maurice could have said, "It would be irresponsible of me to write a marketing plan with so little information about the business, and apart from that it wouldn’t be fair to the people who have paid me for marketing plans in the past. Let’s set up a time for me to talk with the marketing VP and discuss her marketing-plan needs then."

Utterly Failing to Prepare

I interviewed an editor candidate who said, "I think I could really help you." "Marvelous!" I said. "How? Where could our publication improve?" "You mean your publication specifically?" she said. "You got me there. I didn’t actually look at it. I’m not a reader." Lesson: Don’t apply for jobs that don’t interest you.

Liz Ryan is an expert on the new-millennium workplace and a former Fortune 500 HR executive.