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text size: T T News - Politics & Policy September 15, 2011, 6:00 PM EDT

What’s a Name Worth?

Sex sells, and so do these popular domain names

sex.com: $13m
In 2010, under orders from the U.S. Bankruptcy Court, it was sold for a record sum. The seller had bought the domain for $11.5 million in 2006.
 
porn.com: $9.5m
In 2009, MXN Ltd. bought this domain in an all-cash deal.
 
fund.com: $9.9m
In 2008 a technology company purchased the domain to create a site to provide financial information.
 
business.com: $7.5m
In 1999, Marc Ostrofsky, an investor and entrepreneur, sold the domain for $7.5 million and an equity stake in the company that bought it.
 
slots.com: $5.5m
The unnamed Los Angeles seller of this domain hit the jackpot in 2010.

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