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March 21, 2005 BW Magazine Table of Contents

March 21, 2005 Outsourcing Innovation Table of Contents






Outsourcing Design



Outsourcing Innovation
First came manufacturing. Now companies are farming out R&D to cut costs and get new products to market faster. Are they going too far?

Online Extra: A Matter Of Design Slide Show

Online Extra: Hidden Hands Slide Show

Online Extra: Commentary: Apple's Blueprint for Genius
Handling its own design work is one reason for best-sellers like the iPod and Shuffle. Steve Jobs is the other

Online Extra: "Design Is a Commodity"
Why is Flextronics CEO Michael Marks so convinced his radical vision is true? "All the intellectual property now is going onto silicon"

Online Extra: R&D Jobs: Who Stays, Who Goes?
A recent in-depth outsourcing study of a hypothetical 1,000-person team found only 722 needed to be kept. Others say that's way too many

Online Extra: IDEO's Collaborative Design Process
CEO Tim Brown explains why it's now necessary for consultancies like his to get involved ever-earlier in new-product development

Online Extra: The Empathy Economy

Online Extra: Quanta's Bumpy Road to Innovation
As more companies get into the outsourced design business that CEO Barry Lam pioneered, can it remain a major player?
Outsourcing Design

 RELATED STORIES

The Empathy Economy

"Design thinking" can create rewarding experiences for consumers -- the key to earnings growth and an edge that outsourcing can't beat 3/8


Samsung Design

The Korean giant makes some of the coolest gadgets on earth. Now it's reinventing itself to get even cooler 11/29/04


Redesigning American Business

Don't panic about competition from China. Just look at how the U.S. design industry evolved -- and flourished -- despite outsourcing 11/29/04


The Power Of Design

IDEO redefined good design by creating experiences, not just products. Now it's changing the way companies innovate 5/17/04


The Global Payoff from Outsourcing

Intensely criticized in the U.S. these days, the practice offers a wide range of potential benefits to people around the world 4/2/04


The Outsourcing Food Chain

Small businesses in the U.S. are turning increasingly to contractors, both at home and abroad, much as larger outfits are turning to them 3/11/04


frog design's New Lily Pad

Star designer Hartmut Esslinger's firm has been acquired by contract manufacturer Flextronics. Is he cashing out or embracing a new challenge? 8/13/04

Online Extra: Q&A With Samsung Design Boss Chung Kook Hyun

The head of the Korean giant's design center explains how the company has gone from copycat to cutting-edge 11/29/04


The Best Product Designs Of 2004


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