ISSUE DATE: February 28, 2005 =Subscribers Only

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Full Table of Contents
 Cover Story
Up Front
Readers Report
Corrections & Clarifications
Books
Technology & You
Economic Viewpoint
Business Outlook
News: Analysis & Commentary
In Biz This Week



Washington Outlook
Asian Business
European Business
International Outlook
Entertainment
Info Tech
Developments to Watch
Finance
Corporate Scoreboard
Government
The Corporation
Personal Business
Footnotes
The Barker Portfolio
Inside Wall Street
Figures of the Week
Editorials


INTERNATIONAL EDITIONS
International -- Readers Report
International -- Finance
International -- Sports Biz
International -- Int'l Figures of the Week

BW MagazineOnline Highlights from this issue
BW MagazineMagazine Forums

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Cover Photograph by Gregory Heisler

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  SPECIAL REPORTS
Best Global Brands
These 100 brands are among the world's most recognized—and most valuable

Best Places to Launch a Career
We canvassed career-services directors, employers, and students to rank the best companies for recent graduates

BusinessWeek 50
Our picks of the top-performing companies from the S&P 500. Plus, regional rankings for Asia and Europe:
Asia's BusinessWeek 50
Europe's BusinessWeek 50

Customer Service Champs
Companies that excel at pleasing customers, based on J.D. Power & Associates customer satisfaction data and our own reader survey

Hot Growth 100
From young, upstart companies to those that have been around for centuries: Plus, regional rankings of top-performing small businesses in Asia and Europe:
Asia's Hot Growth 100
Europe's Hot Growth 100

Info Tech 100
Emerging-market cellular players, wireless phone and gear makers, and Web giants are this year's stars

World's Most Innovative Companies
Nurturing, creative cultures allow these companies to wow customers with innovative products and services

• More Special Reports

International Business News %26 Technology Articles
COVER STORY

Pfizer's Funk
Hank McKinnell helped pioneer the age of blockbuster drugs. But a dearth of new products and fears over drug safety are hurting the entire industry. Is there a fix?
COVER IMAGE:  Pfizer's Funk
CHART:  The Pfizer Formula Loses Its Punch
TABLE:  Pfizer Facts
GRAPHIC:  Pfizer's Pipeline Problem
GRAPHIC:  Henry A. McKinnell Jr.
ONLINE EXTRA:  Pfizer Is "At a Fork in the Road"
The Little Blue Pill -- And Pals -- Have The Blues
ONLINE EXTRA:  Poll: What's Your Take on Viagra Ads?

Online Extra: Pfizer Slide Show


UP FRONT

Talk Show

New Teeth For A Drug Watchdog

They're Opting Out Of Options

Consulting Even Beyond The Grave?

America The Bibulous

Ben Mangan: A Savings Plan With Heart

A Calorie-Conscious SpongeBob

This Phone Senses Your Every Move


READERS REPORT

A Sharper Focus On Fakery

Annuities Deserve The Hype

A Wal-Mart Bank? It Could Happen Soon


CORRECTIONS & CLARIFICATIONS

"Up From Stove Black" (Books, Feb. 21, 2005)

"This Hedge Fund Can Boogie" (Finance, Feb. 21, 2005)

"The Reeducation Of Oxford" (European Business, Feb. 14, 2005)


BOOKS

Emperor
Eisner

Eight Isn't Enough


TECHNOLOGY & YOU

Drowning In Remotes? Thank Cable Operators


ECONOMIC VIEWPOINT

The Case Of Asia's "Missing Women"


BUSINESS OUTLOOK

U.S.: Time To Cope With Co-Dependency

Japan: Quick, Start The Business Rally


NEWS: ANALYSIS & COMMENTARY

The New Raiders

The Shifting Telecom Landscape

Will Dividends Drive A Slew Of New Deals

The Fed's Magical Mystery Number

Where Did All The Long Bonds Go?

Boeing Catches A Tailwind

Commentary: Three Simple Rules Carly Ignored


IN BIZ THIS WEEK

Bill Gates: Security Gates

FDA, Heal Thyself

AIG: Another Finite Mess

No Pace Like Homes

American Funds In A Fix

Et Cetera...

Closing Bell: LeapFrog Enterprises


WASHINGTON OUTLOOK

Did Fannie And Freddie Outsmart Themselves?

Dem Defectors Sealed Kerry's Fate

Business Pushes For A New Trade Rep


ASIAN BUSINESS

Asia's Tigers Hang Tough

Japan Isn't Buying The Wal-Mart Idea

A Bonanza Down Under: How Long Can It Last?


EUROPEAN BUSINESS

The Oil Patch Is Getting Slippery

Russia: So Much For The Oil Giants' Next Frontier

Commentary: Deciphering Putin
ONLINE EXTRA:  Bush and Putin: Strains Are Showing

Suddenly, Germany's Far Right Isn't So Far Out

A Drug Watchdog To Rival The FDA


INTERNATIONAL OUTLOOK

Why Iran Can Thumb Its Nose At Washington

Europe's New Rules On Immigration

France Decides To Open Up For Bids


ENTERTAINMENT

Game Wars


INFO TECH

EDS Turbocharges Its Teamwork
ONLINE EXTRA:  CEO Jordan on EDS's "Big Year"


DEVELOPMENTS TO WATCH

Now, That's A Roach Motel

Using Gene Therapy To Fight Deafness

He Aims To Shift Into A Better Transmission

A Sign That Failure Is On The Way


FINANCE

Donaldson's Balancing Act

Why The Shorts Have Long Faces


CORPORATE SCOREBOARD

A Persistent Profit Machine
ONLINE EXTRA:  Interactive Fourth Quarter 2004 Corporate Scoreboard
ONLINE EXTRA:  Fourth Quarter 2004 Corporate Scoreboard (.pdf)


GOVERNMENT

The Education Of Senator Lindsey Graham
ONLINE EXTRA:  A Senator's Radical Turnabout


THE CORPORATION

Is Lexus Sexy Enough To Seduce Europe?

Online Extra: Lexus Gets Sexy Slide Show


PERSONAL BUSINESS

Dollar-Friendly Destinations: Vietnam
Slide Show: Dollar-Friendly Destinations
ONLINE EXTRA:  Vietnam Travel Tips

Dollar-Friendly Destinations: South Africa
Slide Show: Dollar-Friendly Destinations
ONLINE EXTRA:  South Africa Travel Tips

Dollar-Friendly Destinations: British Columbia
Slide Show: Dollar-Friendly Destinations
ONLINE EXTRA:  British Columbia Travel Tips

Dollar-Friendly Destinations: Mississippi
Slide Show: Dollar-Friendly Destinations
ONLINE EXTRA:  Mississippi Travel Tips

Dollar-Friendly Destinations: Europe
Slide Show: Dollar-Friendly Destinations
ONLINE EXTRA:  Quench Your Taste in Porto
ONLINE EXTRA:  Porto Travel Tips

Online Extra: Dollar-Friendly Destinations Slide Show


FOOTNOTES

A Chain That Zaps Rogue Follicles

A Fat's Last Gasp?

Belle Of The Bath


THE BARKER PORTFOLIO

Stocks By The Barrel: Sizing Up The Oil Patch


INSIDE WALL STREET

May: A Stock To Short?

Putting Steel In Ikon's Spine

J&J May Pump Up Animas


FIGURES OF THE WEEK

Figures of the Week (.pdf)
ONLINE EXTRA:  Production Index Components


EDITORIALS

How Bush's Budget Goes Wrong

Corporate Profits: Spend Them Wisely


INTERNATIONAL -- READERS REPORT

A Sharper Focus On Fakery

Protecting The U.S. High-Tech Industry


INTERNATIONAL -- FINANCE

What Price Pollution?


INTERNATIONAL -- SPORTS BIZ

Commentary: What's Behind The Run At ManU?


INTERNATIONAL -- INT'L FIGURES OF THE WEEK

Int'l Figures of the Week (.pdf)

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