Monday, May 28, 2012
The Keys to Online Success
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 Blogs. Webcasts. Wikis. These are just a few of the tools you can use to reach more customers online and help your staff work more efficiently. In a BusinessWeek.com Special Report on Doing Business Online, entrepreneurs and multimedia experts share their advice on what works. They also predict which innovations will transform small businesses' operations in the next two years. Consider the latest customer-service technology: It helps users solve problems online rather than relying solely on employees to answer questions or resolve complaints. Or find out how some entrepreneurs are trying to harness the power of the online crowd to raise money for their ventures. And check out tips from experts on how to push your business to the top of the big search engines' results pages. Finally, catch a video interview on best practices with Greg Verdino, blogger and chief strategy officer at marketing firm Crayon. Go to businessweek.com/go/07/online for all this and more.
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