Monday, May 28, 2012
An Array of New Columnists -- And Insights
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 Just about every month, it seems, BusinessWeek.com welcomes a new columnist--an expert who brings another corner of the global business world into focus. The latest additions to our roster include Don Tapscott and Andrew Williams, co-authors of Wikinomics: How Mass Collaboration Changes Everything. In an eight-part series (www.businessweek.com/go/07/wikinomics), they build on the lessons in their book to show how leaders across industries drive changes in markets and even rewrite the rules of competition. Also new is Paul Bennett, creative director of design firm IDEO (www.businessweek.com/go/07/brands), who shares his unique view of brands. And for those seeking career advice, we have ethics expert Dr. Bruce Weinstein and executive coach Marshall Goldsmith. Weinstein's Ask the Ethics Guy! explores the theory and practice of ethics. In Marshall and Friends, Goldsmith offers the same advice and insights he imparts to his CEO clients. Look for them at www.businessweek.com/careers.
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