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MARCH 1, 2004
The BusinessWeek Best-Seller List
4 IN AN UNCERTAIN WORLD Robert E. Rubin, Jacob Weisberg (Random House -- $35) The former Treasury Secretary tells why Clintonomics worked. Last Month: 3, Months on List: 2 5 EXECUTION Larry Bossidy, Ram Charan (Crown Business -- $27.50) Translating business strategies into results. Last Month: 5, Months on List: 20 6 THE SMARTEST GUYS IN THE ROOM Bethany McLean, Peter Elkind (Portfolio -- $26.95) An adept account of Enron's implosion, by two writers from Fortune. Last Month: 4, Months on List: 4 7 THE FIVE DYSFUNCTIONS OF A TEAM Patrick Lencioni (Jossey-Bass -- $22) Ending behavior that blocks teamwork. Last Month: 11, Months on List: 19 8 NEGOTIATE THIS! Herb Cohen (Warner Business -- $24.95) Just play it cool, boy, and you'll get more of what you want. Last Month: --, Months on List: 1 9 CAREER WARFARE David F. D'Alessandro, with Michelle Owens (McGraw-Hill -- $21.95) For on-the-job success, create a personal brand. Last Month: --, Months on List: 1 10 TOTAL MONEY MAKEOVER Dave Ramsey (Thomas Nelson -- $24.99) Getting out of debt and building up your reserves. Last Month: 10, Months on List: 5 11 THE INNOVATOR'S SOLUTION Clayton M. Christensen, Michael E. Raynor (Harvard Business School -- $29.95) How established companies can best employ innovation. Last Month: 7, Months on List: 4 12 PURPLE COW Seth Godin (Portfolio -- $19.95) Emulate Krispy Kreme and Dutch Boy paints and astonish your customers. Last Month: --, Months on List: 8 13 RE-IMAGINE Tom Peters (DK Publishing -- $30) "Think beautiful...think weird" and other maxims. Last Month: 6, Months on List: 4 14 IT'S YOUR SHIP Captain D. Michael Abrashoff (Warner Business -- $24.95) Running a shipshape outfit, by a U.S. Navy destroyer's chief. Last Month: --, Months on List: 2 15 THE GIRL'S GUIDE TO STARTING YOUR OWN BUSINESS Caitlin Friedman, Kimberly Yorio (HarperResource -- $21.95) The basics, by two public-relations consultants. Last Month: --, Months on List: 1 1 FAST FOOD NATION Eric Schlosser (HarperCollins -- $13.95) The bad news about burgers and fries. Last Month: 1, Months on List: 24 2 NICKEL AND DIMED Barbara Ehrenreich (Owl Books -- $13) How the working poor struggle to make ends meet. Last Month: 2, Months on List: 13 3 THE ERNST & YOUNG TAX GUIDE 2004 Ernst & Young LLP (Wiley -- $16.95) Get out the W2s and 1099 forms -- and the calculator. Last Month: --, Months on List: 1 4 WHAT COLOR IS YOUR PARACHUTE? Richard Nelson Bolles (Ten Speed -- $17.95) The 2004 edition of the enduring job-search bible. Last Month: 5, Months on List: 3 5 J.K. LASSER'S YOUR INCOME TAX 2004 The J.K. Lasser Institute (Wiley -- $16.95) Home-office deductions, marriage penalties, etc. Last Month: 4, Months on List: 3 6 SMART WOMEN FINISH RICH David Bach (Broadway -- $14.95) A nine-step program by a former Morgan Stanley executive. Last Month: --, Months on List: 2 7 SMART COUPLES FINISH RICH David Bach (Broadway -- $14.95) Manage your money after you walk down the aisle. Last Month: --, Months on List: 4 8 THE FINISH RICH WORKBOOK David Bach (Broadway -- $14.95) Track what you spend, etc. Last Month: --, Months on List: 2 9 THE ROAD TO WEALTH Suze Orman (Riverhead -- $17) The revised edition of a primer, by the queen of personal finance. Last Month: 6, Months on List: 2 10 REAL ESTATE LOOPHOLES Diane Kennedy, C.P.A., Garrett Sutton, Esq. (Warner -- $16.95) Tax and legal knowhow. Last Month: 11, Months on List: 10 11 EFFECTIVE PHRASES FOR PERFORMANCE APPRAISALS James E. Neal Jr. (Neal Publications -- $10.95) How about "attaboy"? Last Month: --, Months on List: 9 12 THE SUCCESSFUL INVESTOR William J. O'Neil (McGraw-Hill -- $10.95) Avoiding investing mistakes. Last Month: 12, Months on List: 5 13 THE RICHEST MAN IN BABYLON George S. Clason (Signet -- $6.99) Save 10% of what you earn. Last Month: 9, Months on List: 23 14 HOW TO WORK FOR AN IDIOT John Hoover (Career Press -- $14.99) First count to 10 -- then sidestep or manipulate. Last Month: --, Months on List: 1 15 THE INTELLIGENT INVESTOR, REVISED EDITION Benjamin Graham, with Jason Zweig (HarperBusiness -- $19.95) The classic explanation of "value investing." Last Month: 8, Months on List: 7 GOOD TO GREAT Jim Collins (HarperBusiness -- $27.50) WHO MOVED MY CHEESE? Spencer Johnson (Putnam -- $19.95) NOW, DISCOVER YOUR STRENGTHS Marcus Buckingham, Donald O. Clifton (Free Press -- $27) FISH! Stephen C. Lundin, Harry Paul, John Christensen (Hyperion -- $19.95) RAVING FANS Ken Blanchard, Sheldon Bowles (Morrow -- $20) FIRST, BREAK ALL THE RULES Marcus Buckingham, Curt Coffman (Simon & Schuster -- $27) RICH DAD, POOR DAD Robert T. Kiyosaki, with Sharon L. Lechter (Warner -- $15.95) RICH DAD'S GUIDE TO INVESTING Robert T. Kiyosaki, with Sharon L. Lechter (Warner -- $17.95) THE TIPPING POINT Malcolm Gladwell (Back Bay -- $14.95) THE ONE MINUTE MANAGER Kenneth Blanchard, Spencer Johnson (Berkley -- $12.95) THE 7 HABITS OF HIGHLY EFFECTIVE PEOPLE Stephen R. Covey (Fireside -- $15) RICH DAD'S CASHFLOW QUADRANT Robert T. Kiyosaki, with Sharon L. Lechter (Warner -- $17.95) THE E-MYTH REVISITED Michael E. Gerber (Harper Business -- $16) THE MILLIONAIRE NEXT DOOR Thomas J. Stanley, William D. Danko (Pocket Books -- $14.95) BusinessWeek's Best-Seller List is based on a survey of chain and independent booksellers that carry a broad selection of books on economics, management, sales and marketing, small business, investing, personal finance, and careers. Well over 1,000 retail outlets nationwide are represented. Current rankings are based on a weighted analysis of unit sales in January. Titles that have been on the Best-Seller List for more than two years appear as Long-Running Best-Sellers. 
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