MAY 5, 2003
MANAGEMENT
Among those dropping their quarterly forecasts:
MCDONALD'S
On Jan. 16, the chain, which had badly missed estimates for two quarters, changed strategy and called it quits.
PEPSICO
In February -- two months after Coca-Cola discontinued its projections -- Pepsi followed suit. Pepsi is doing well.
MATTEL
After overly aggressive projections contributed to his predecessor's departure, new CEO Bob Eckert abandoned even vague earnings forecasts.
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Copyright 2003, Bloomberg L.P.
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