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RANK BRAND 2001 BRAND VALUE ($BILLIONS) 1 COCA-COLA 68.9 2 MICROSOFT 65.1 3 IBM 52.8 4 GE 42.4 5 NOKIA 35.0 6 INTEL 34.7 7 DISNEY 32.6 8 FORD 30.1 9 McDONALD'S 25.3 10 AT&T 22.8 Data: Interbrand, Citigroup
Copyright 2001 , by The McGraw-Hill Companies Inc. All rights reserved.
