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July 9, 2001 BW Magazine Table of Contents

July 9, 2001 e.Biz Supplement Table of Contents

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JULY 9, 2001

BUSINESSWEEK E.BIZ -- DATA MINE
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Cover Illustration by Rich Michiel



Cyber-shoppers are expected to spend some $13 billion buying gifts online this year and $25 billion in 2003. Better yet, gift-buyers purchase more from e-tailers than average online shoppers do.

Online gift buyer:
ONLINE PURCHASES IN 2000: 14
AMOUNT SPENT ONLINE IN 2000: $1,141

Typical online shopper:
ONLINE PURCHASES IN 2000: 6
AMOUNT SPENT ONLINE IN 2000: $833


Data: Forrester Research



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