Posted by: Justin Bachman on March 10
The airline capacity reductions that commenced last year are being reprised for 2009, this time with a global focus. Both Delta (DAL) and United (UAUA) released details Mar. 10 of deep cuts planned for this year at an airline investors conference hosted by JP Morgan Chase & Co. Delta, the world’s largest airline will chop international capacity by 10% after the summer, while United is cutting by 15% on the international side. American Airlines (AMR) is trimming international by 2.5%, but another 9% domestically.
The cuts come as fearful businesses and consumers reduce travel, with the capacity cuts the latest sign that the global economy isn’t likely to rebound before 2010. Moreover, airlines that had turned to markets abroad to help bolster financial results – with few as aggressive as Delta in that regard – now have little in the way of a safe harbor. No market is immune. The pace of the traffic declines has in recent weeks clouded what was previously thought to be a relatively decent outlook for the industry this year. As recently as January, most analysts had expected overall profitability, but the depth of the recession and consumers’ reluctance to spend outside of necessities has made full-year losses more likely for some carriers.
The same day the domestic carriers were announcing cuts, Lufthansa AG, reporting its February traffic, also said its deepest cuts will come from North and South America. The premium cabin is also not buttressing profits, as high-end corporate and affluent travelers are beginning to trade down. United has taken a high-profile recently in boasting about how deep and rapidly it is reducing premium cabin seats, which will be down 20% this year.
The Delta cuts – and like-minded moves by similarly-pinched U.S. rivals – will almost certainly spark further job losses for the industry. “As in the past, voluntary programs are always our first consideration to adjust staffing needs,” Delta’s CEO and president, Richard Anderson and Ed Bastian, wrote in a memo to workers.
What is less clear is the effect this international retrenchment will have on Delta’s seven hubs, especially the five that do not have the enormous feed traffic of Atlanta and New York-JFK. If one assumes Detroit will retain the bulk of Delta’s Asian operation, at least for the foreseeable future, that leaves a murky future for business travelers and employees in Cincinnati, Memphis, Minneapolis and Salt Lake City. Already some are writing the obituary for Cincinnati as a Delta hub, given its history of sticker-shock airfares and proximity to low-fare carriers in Columbus and Dayton. Cincinnati will see one-quarter of its flights disappear by June compared to the previous summer, according to USA Today, citing flight schedules compiled by OAG, a London-based firm that provides airline and cargo data. Delta spokeswoman Betsy Talton says the carrier has no details yet on which routes (hubs) will be affected.
FOLKS,
AFTER LAST MONDAY, I VOTE FOR DELTA TO GO AWAY FOR GOOD. BACK IN THE EARLY 70'S I WAS VERY HAPPY TO BOARD A DELTA FLIGHT....BUT TODAY....GODD-BYE DELTA AND YOUR CRAZY METHODS OF HANDLING CUSTOMER PROBLEMS.
REGARDS
Actually, I find Delta to be the best in terms of service from my experience...I've been flying with them for the past 8 years frequently. And I'm only 24.
I travel for business over 200 days a year...Delta is BY FAR the best carrier out there in regards to service!
This article has nothing to do with Delta's service, but since these are the only comments here we go...
I will never fly Delta again. I would rather Skybus come back and peddle me a plastic backpack to buy in flight and charge me to speak with a real human. Delta flights have turned into dirty and loud affairs topped off with employee ambivalence to customer service.
BC has a point about how Delta's service wasn't part of the capacity reductions that airline and others outlined this week. However, it may be worth pondering how fewer flights -- and the next wave of job cutting one may expect from the industry -- will affect service. In the face of an ugly recession, airlines are keen to provide superior service as a competitive advantage. Will the need to cut even further harm those efforts?
True, this article has nothing to do with the quality of service provided by Delta or United but I feel the need to defend Delta. I find Delta to be a far better choice than United, not that Delta or any U.S. airline for that matter can hold a candle to an airline like Cathay Pacific but Delta is already among the better ones in the U.S. I used to be a Premier member of United, paying more just so I'd fly on United but the hostile attitude of many of its cabin crew members finally kept me away. United can keep repainting their planes but if they don't change their manner of providing service inside the cabin, the paint jobs outside the aircraft will not help retain their customers. United may then have to trim capacity even more.
It would be a shame to reduce the Memphis hub where layovers are often timed at half an hour. It's not congested like ATL or DTW and is a pleasure to connect thru
BusinessWeek editors Dean Foust and Justin Bachman provide road warriors with the latest news, trends in business travel, which as most readers are aware, has all the romance of taking a school bus cross country. Come here to pick up travel news and tips or just commiserate about your latest business trip gone awry.