Posted by: Dean Foust on February 20
Maybe I’m old….nah, that can’t be it…but I remember when airlines would credit you for a minimum 1,000 frequent flier miles on each leg of a flight you took, and if you used your American Express card (at least on Delta), you could get triple miles. So make a couple of long connections and you’d walk away with 6,000 miles credit — and you only needed 20,000 miles to get the free ticket (!).
Over time, carriers made it harder to redeem those tickets by limiting the number of seats it reserved on each flight for frequent fliers (and, if you recall, Delta announced last December that it would no longer reserve seats for frequent-flier redemptions on all flights). And now it appears the first big assault on the miles you can earn from each flight has started. According to a posting on the Upgrade: Travel Better blog, US Airways is no longer granting a minimum 500 miles for each flight. Now, you’ll get the actual number of miles you fly. Meaning that if you take US Airways’ shuttle from New York to Boston, you’ll be credited for…a whopping 142 miles. Meaning that, by my math, you’d have to make that flight 175 times to qualify for a free ticket.
The policy change has left the natives restless over at FlyerTalk.com, such as the poster who grouses that “I’ve put up with a lot of their ‘continuing efforts to provide valuable benefits to … frequent flyers,’ but this could well be the nail in the coffin for me if this sticks.”
My view is you can’t have it both ways…
Airlines barely make money in good times and lose a ton of money in bad times. Sorry, you can't enjoy a dirt-cheap ticket -- a ticket that in some instances, is less than what you'd spend on gas if you were driving -- and expect a free ticket every few months. Yeah, I miss the good old days, but on the other hand, when I joined BusinessWeek in 1987, I never bought a ticket out of Atlanta for less than $400. Flying to Memphis was routinely $700, and one ticket to Houston on short notice was $1,000. And that was 21 years ago. Factoring in 21 years of inflation, and those routes should cost anywhere from $800 to $2,000 today. But they don't. Case in point: I'm flying to New York next week for $229 round trip.
Will the move stick? Seems other airlines could stick with their current plans and see if they pick up any passengers from US Airways. But I have a hunch they'll quietly follow through with similar cuts of their own.
Wow, you guys really missed the point. The short haul routes that US Airways is no longer giving 500 mile minimum's too are often the most expensive on a RASM basis. You can go to London for $500 getting 8,000 miles or you can go from PHL to BOS, pay $800 and now not even get 500 miles. It's precisely this disconnect between the cost of the ticket and miles awarded that has people up in arms. So in essence, the FF commmunity agrees with your assertion that the amount people spend should somehow dictate miles earned, its just that you are COMPLETELY wrong in your calculations of what routes cost what.
There is also a deeper issue, US Airways is now just America West under a new name. There is a sense out there that the America West management that is based out in Tempe, AZ does not understand the East Coast market where shorthops up and down teh coast can cost a ton of money. This move just solidifies this perception.
"Dirt cheap tickets" are on Southwest and JetBlue's short-haul routes.
US Airways, in comparison, costs hundreds more on many routes. The whole idea of an FF program is to encourage loyalty towards a particular airline -- even when the tickets cost more.
US Airways is certainly welcome to kill off the benefits of its FF program in order to reduce its costs -- however, many of their customers will respond by choosing Southwest or JetBlue tickets to reduce their own costs now that the FF programs have been devalued.
BusinessWeek editors Dean Foust and Justin Bachman provide road warriors with the latest news, trends in business travel, which as most readers are aware, has all the romance of taking a school bus cross country. Come here to pick up travel news and tips or just commiserate about your latest business trip gone awry.