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Brightpoint
(NasdaqNM: CELL)
USA
Ever wonder how the cell phones you buy get packaged and shipped to retailers around the world? Well, Brightpoint makes it happen. The Plainfield (Ind.) company distributes all sorts of wireless phones, PDAs, and accessories for Nokia, Motorola, and more. In total, it handled 42 million wireless devices in 2005. But Brightpoint doesn't just move equipment. Services are becoming a big part of its business, especially for new virtual wireless operators such as Disney Mobile and the youth-oriented brand Helio. These nontraditional carriers go to Brightpoint for inventory management, custom packaging, software loading, and credit services. After struggling through a severe financial crisis a few years ago, Brightpoint appears fully recovered, riding the new wireless wave to a 23% sales increase over the past year, to $2.2 billion in sales.
Company Info |
|
| 2005 Rank | Not Ranked |
| Sales* ($ Millions) | 2,239.7 |
| Sales Growth (over prev. year) |
23 % |
| Profits* ($ Millions) | 35.8 |
| Return on Equity | 24.0 % |
| Total Return on Sales (12-mo.) | 206.9 |
| Share Price As of 5/31/06 | 21.38 |
| CURRENT MARKET INFO | NasdaqNM: CELL |
| No. of Employees | 1,683 |
| Industry | Services |
| COMPANY WEB SITE > | |
*Trailing 12 months
Stock price data as of 5/31/06
DATA: Standard & Poor's Compustat
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Company Snapshot
Brightpoint engages in the distribution of wireless devices and accessories, as well as provision of customized logistic services to the wireless industry. The company handles and distributes various wireless products, including phones, personal digital assistants and handheld computing devices, integrated devices, modems, accessories, software, and wireless data solutions. It also distributes accessories used in connection with wireless devices, such as batteries, chargers, memory cards, car-kits, cases, and hands-free products. The company's logistic services includes procurement, inventory management, software loading, kitting and customized packaging, fulfillment, credit services and receivables management, call center and activation services, Web site hosting, e-fulfillment solutions and other services within the global wireless industry. In addition, Brightpoint provides activation and prepaid airtime services. It primarily operates in Australia, Colombia, Finland, Germany, India, New Zealand, Norway, the Philippines, the Slovak Republic, Sweden, United Arab Emirates and the U.S. The company's customers include mobile operators, mobile virtual network operators, resellers, retailers and wireless equipment manufacturers. Brightpoint was incorporated in 1989 under the name Wholesale Cellular USA and changed its name to Brightpoint in 1995. The company is headquartered in Plainfield, Ind.
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