An L.A.-area company and ESPN offer college football fans the chance to create their own national championship playoffs online if they're not thrilled with the bowls
The release of the newest episode in gaming's popular franchise is accompanied with a huge brand campaign, including support from Visa, Pepsi, Snickers and others
Super Sunday generates major bucks for all involved, from its host network to snackmakers, HDTV sellers, and especially the game's host city
Slide Show: Super Bowl, Super Business