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Analyst Picks & Pans July 20, 2010, 12:04PM EST

Stock Picks: Amazon.com, Goldman Sachs, IBM

Wall Street analysts offer buy, sell, or hold opinions on stocks in the news on July 20

Amazon.com: Janney Montgomery Scott equity analyst Shawn Milne maintained a buy rating and $175 fair value estimate on shares of Amazon.com (AMZN) on July 20.

On July 19, Amazon.com, the largest Internet retailer, said growth in sales of its Kindle digital reader accelerated every month in the second quarter and that it is selling more electronic books than hardcover versions.

The rate of Kindle sales also has tripled since the company cut the device's price to $189, from $259, Amazon.com Chief Executive Officer Jeff Bezos said in a statement.

"We've reached a tipping point with the new price of Kindle," Bezos said. "Amazon.com customers now purchase more Kindle books than hardcover books—astonishing when you consider that we've been selling hardcover books for 15 years, and Kindle books for 33 months."

The 27 percent price cut, announced last month, was aimed at helping Amazon stave off a threat from Apple's (AAPL) tablet-style iPad, which includes e-book reading features. Amazon.com hasn't disclosed Kindle sales since releasing the device in 2007, saying only that it has sold millions.

Amazon.com sold more than triple the number of Kindle books in the first half of the year as it did in the same period last year, the company said. More than 81 percent of its 630,000 electronic books are $9.99 or less.

"Certainly part of the equation [for e-book sales exceeding hardcover titles] could be falling hardcover sales," Milne said in a note.

The analyst said he expects Kindle unit sales of 3 million in 2010 and overall Kindle revenue of $1.7 billion, or 5 percent of total revenue, "which may be conservative, given Amazon's data".

"We … maintain our positive view on the eCommerce sector with an improved growth outlook of [5 percent to 10 percent] for 2010," Milne said. He said he expects Amazon.com's market share gains to continue despite increased competition, based on an improved pricing and shipping strategy and an expanded selection of merchandise. He said he believes "increasing leverage over fixed costs is driving margin upside" for Amazon.com.

Goldman Sachs Group: Standard & Poor's equity analyst Matthew Albrecht kept a hold rating and 162 price target on shares of Goldman Sachs Group (GS) on July 20.

On July 20, Goldman Sachs said second-quarter profit dropped 82 percent on a slide in trading revenue, missing analysts' estimates five days after settling U.S. regulators' fraud allegations.

Net income fell to $613 million, or 78¢ a share, from $3.44 billion, or $4.93, a year earlier, New York-based Goldman Sachs said in a statement. The average estimate of 21 analysts surveyed by Bloomberg was for earnings of $1.99 per share, with estimates ranging from 77¢ to $4.34. Some of the analysts didn't include costs of the settlement in their calculations.

In a posting on the S&P MarketScope service, Albrecht said Goldman Sachs' second-quarter earnings per share (EPS) missed his $2.19 estimate as "costs from the U.K. bonus tax and the firm's SEC settlement weigh on the bottom line". The analyst noted that "advisory revenues continue to improve and the backlog of deals has grown, but underwriting fees have dried up".

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