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December 01, 2009
 

Insider Newsletter

A weekly summary of the best in BusinessWeek and BusinessWeek.com


NEWS  THIS WEEK'S TOP STORY

News Corp.'s Talks with Microsoft: A Flawed Deal?

Confining content from
The Wall Street Journal
and other News Corp.
publications to Microsoft's
Bing will do more to hurt
Rupert Murdoch than Google

Editor's Memo
Will Rupert Murdoch's plan to steer Wall Street Journal content away from Google backfire? Our Insider Top Story this week looks at how his self-promotional tactic to make stories exclusive to Microsoft's Bing might have the wrong result.

From BW's Lifestyle Channel: Some luxury retailers still think any Web address is on the wrong side of the tracks. While lots of experts think online sales will save Christmas again this year, some high-end brands are still hesitating. Also: Mark Scott goes behind the scenes at the Cadbury deal and Ben Steverman talks to the experts about the health of the housing market.
—Katherine Davis


  FROM THIS WEEK'S ISSUE OF BUSINESSWEEK
RETAIL SPECIAL REPORT
Look Who's Stalking Wal-Mart
Target is increasingly going downmarket to get through the consumer recession. But can it ape its rival and retain its cachet?

IN DEPTH
Obama's Big Gov SWAT Team
How a small cadre of technocrats is trying to make government more efficient

IN DEPTH
Land Rush in Africa
Agribusiness and global investors are scooping up farmland. Are corporate farmers the new colonialists?

  FROM BW.COM'S TECHNOLOGY CHANNEL
BYTE OF THE APPLE
Apple's Schiller Defends iPhone App Approval Process
In his first wide-ranging interview on the matter, the Apple senior vice-president explains his company's App Store vigilance—and why it sometimes loosens up

GIGAOM • From GigaOm
A Shift to Electric Cars with Driving Missions?
McKinsey says makers of plug-in hybrid and all-electric vehicles would do better to tailor them to "driving missions" of specific groups

  FROM BW.COM'S SMALLBIZ CHANNEL
VIEWPOINT
Beware the Freelance Economy
As employer businesses decline, non-employer firms are on the rise. The problem is most won't create jobs or meaningful wealth, says Scott Shane

SMART ANSWERS
After You Lose 'Floorplan' Funding
First determine why your bank closed your existing credit line. Then look for one that participates in the SBA's loan guarantee program

ENTREPRENEUR'S JOURNAL
Why Brooklyn Industries Manufactures in China
Founders Lexy Funk and Vahap Avsar were better at retailing than manufacturing. So they researched and tested Chinese plants and decided to outsource

  FROM BW.COM'S ASIA & EUROPE CHANNELS
MERGERS
Why the Cadbury Deal Matters
The famous British candymaker is the world's No. 2 producer of chocolate and gum. That's why rivals Kraft, Hershey, and Nestlé are circling

INSIGHT
U.S.-India Ties: Focus the Summit on High Tech
President Obama and Indian Prime Minister Singh need to promote a trade agenda focusing on innovation and launch a bilateral IT trade initiative

  FROM BW.COM'S LIFESTYLE CHANNEL
EXECUTIVE GIFT GUIDE
Online Luxury Retail Remains Elusive
Many luxury brands still treat the Internet with caution, worrying an online presence will dilute a sense of exclusivity. Are they missing out?

BUSINESS OF SPORTS
A Checkered Future for Nascar?
Nascar is facing challenges, from declining ratings to struggling automakers. Can America's favorite racing sport return to the winner's circle?

THE 7 ESSENTIALS
Essential No. 3: Customers Can Sell for You
Are you leveraging your best customers to do more than just buy from you?

  FROM BW.COM'S INNOVATION & DESIGN CHANNEL
RESEARCH
Reimagining the Science Park in North Carolina
Research Triangle Park—the grandfather of corporate complexes of its kind—is getting a people-friendly makeover to draw top talent and startups

INNOVATION
Economic Recovery Inspires Innovation and Frustration
As innovation revives, companies struggle to make it boost profitable growth. GE, Tata Motors, Marvel, and Virgin Galactic offer diverse models

  FROM BW.COM'S FINANCE CHANNEL
AUTOS
Checking the Health of the Housing Recovery
Waiting for the pain in residential real estate to end? BusinessWeek asked experts what to watch now

ECONOMIC FOCUS -- FROM ACTION ECONOMICS
Holiday Sales: A Touch Merrier in '09
Spending should beat last year's figures, says Action Economics, but 2009 should still be one of the worst holiday seasons of the past several decades

ECONOMY
Wall Street: Is It Good to Apologize for Greed?
What would J.P. Morgan have said about regret expressed by Goldman Sachs CEO Lloyd Blankfein? History tells us the apology was a savvy investment

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