Jamie Oliver wins $100,000 TED Prize, calls for healthy food movement in schools

Posted by: Helen Walters on February 12, 2010

British chef Jamie Oliver was given the $100,000 TED Prize on Wednesday night, and you can now watch his impassioned plea for America (and the world) to embrace a healthy food movement in the video below. It was a pretty moving presentation, and the audience responded well to requests for help. (The TED prize also gives its winner “one wish to change the world”, though some prize winners have inspired the attention and enthusiasm of the community more than others.) In Oliver’s case, many offers of help were shouted out from the audience: $10,000 to create a cookbook featuring his ten “must-know” recipes; office space and introductions to potentially helpful members of Congress; a new web site and market research for a new food line Oliver might want to create. Will any of it actually happen? We’ll have to wait and see.

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Reader Comments

carol

February 15, 2010 10:13 AM

very very impressive I think our goverment MUST step in and help us, not allowing this food to be so ATTRACTIVE to our vonerable children and spend our tax $ for better choic

Virginia Schoenfeld

March 6, 2010 04:20 PM

Jamie is courageous to speak out on the REAL causes of this genocide called OBESITY. Like Diabetes and other Chronic conditions, Obesity has become an excuse for creating an industry that recycles the problem but does NOT address the CURE, the root cause.

I applaude Jamie for being among a hand full of heroes who want to make a difference but face powerful special interest that have sold their souls to MONEY! From Sports franchises, to Hollywood eating disorders, to the FOOD Channel, to Medical Schools lack of training in healthy lifestyles, to Chemicals in food production, to deceiving advertising campaigns, we are already experiencing hell on earth. And very few seem to care.

Jamie, I am with YOU, all the way!

Baconista

March 10, 2010 02:45 PM

If you feel inspired by Jamie's campaign, he has created an online petition, promoting healthy food for children, that he will present to the White House. You can find the petition here:
http://www.jamiesfoodrevolution.com/petition. Pass it along!

Amy Barnabi

April 17, 2010 09:39 AM

Jamie, Congratulations! I love the show! I have a movement of our own that we know you'd love - it's called THIINKFit©. I'd love for you to come and work out with my sixth graders! We are exercising twenty minutes a day, five days a week BEFORE school starts (rather than sitting and waiting on dismissal!). It's drastically improved attendance, GPA, state testing scores, and self-esteem!! Check out out on FACEBOOK:

http://www.facebook.com/pages/Dennison-OH/THIINKFit/335072551512?ref=ts

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What comes next? The BusinessWeek Innovation and Design team of Michael Arndt and Helen Walters chronicle new tools for creativity and collaboration, innovation case studies in both the corporate and social sectors, and the new ideas that have the power to change the way things have always been done.

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