Archives: September 2007

If the population of Brazil is on MySpace, then advertising on it is like sending Brazil a postcard

Posted by: Helen Walters on September 28

I know Burt's been reporting from New York's advertising week, but yesterday I popped down to Tribeca Cinema to listen to Simon Waterfall, partner in Poke, one of the most...

More on ModeMapping, a cool visualization tool

Posted by: Reena Jana on September 26

If you read Jeffery Mau's insightful report from the recent Design Research conference at the Institute of Design at Illinois Institute of Technology, posted here on the NEXT blog, his...

The Evolution of Halo 3

Posted by: Helen Walters on September 25

In honor of what is apparently the most exciting day EVER for game geeks worldwide, here's a video of Bungie designers and developers discussing (and laughing at) the evolution of...

Designing Research -- conference report

Posted by: Helen Walters on September 24

This weekend saw the sixth Design Research conference, organized by students at the Institute of Design at Illinois Institute of Technology. I didn't make the trip to Chicago, but I...

One Laptop Per Child -- And Soon One $10 DVD Player and One $100 Projector Per Child (or Entrepreneur)?

Posted by: Reena Jana on September 24

You’ve read today's reports on how the One Laptop Per Child project – a.k.a. “the $100 laptop” -- hasn't met sales expectations to date. And you've heard the news that...

Siemens' Smart Social Network

Posted by: Reena Jana on September 20

Sure, everyone's starting to get social-networking fatigue: new sites are popping up a dime a dozen (think of how many invites you receive on a weekly basis and how exhausting...

Director of Design London announced

Posted by: Helen Walters on September 19

A while back, I touted the launch of a new venture between the Royal College of Art, Imperial College and the Tanaka Business School in London. The director's just been...

Measuring Innovation in the 21st century economy

Posted by: Helen Walters on September 18

One of the comments to a piece I wrote on the US Department of Commerce's formation of a group of high profile business leaders to look at effective ways to...

Creative Capital: A Resource for Imaginative Ideas

Posted by: Reena Jana on September 12

When we were putting together our annual Cutting Edge Designers series for BusinessWeek.com -- which also appears in condensed form in the current issue of IN: Inside Innovation within BusinessWeek...

Saul Bass on the new AT&T

Posted by: Helen Walters on September 11

Ok, not the latest version of the AT&T. But our new Innovation & Design writer, Matt Vella, just put together an analysis of the latest branding venture from AT&T as...

RIP Anita Roddick

Posted by: Helen Walters on September 11

Sad news from Europe. Dame Anita Roddick, founder of the iconic chain of stores, The Body Shop, died suddenly yesterday. She hadn't had much to do with the store so...

DDCLAB's truly innovative fashion: radiation-resistant, fire-proof, yet elegant clothes

Posted by: Reena Jana on September 10

Fashion Week's in full gear, and one "show" that's worth checking out doesn't require an invitation. It's not a runway presentation, but a small exhibition at Material ConneXion -- a...

Ancient. Meet Modern

Posted by: Helen Walters on September 05

Firstly. Sorry for the past week's radio silence. Secondly. Yes, thank you for asking, I had a lovely vacation. My travels took me back to the north of England, and...

BCBG at Bryant Park: What's New with a Fashion Label That's Creative on the Business Side?

Posted by: Reena Jana on September 05

This morning I popped by Bryant Park to catch the runway show of BCBG Max Azria, part of the bi-annual Mercedez-Benz Fashion Week line-up. Why this show? The company, which...

Greenwashing, Be Gone! A tool to help companies assess their eco-friendliness

Posted by: Reena Jana on September 04

Yes, you’ve heard of the dangers of greenwashing, or cloaking a product or company in adspeak that screams “natural” or “sustainable” when in fact said product or company might not...

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What comes next? The Bloomberg Businessweek Innovation and Design blog chronicles new tools for creativity and collaboration, innovation case studies in both the corporate and social sectors, and the new ideas that have the power to change the way things have always been done.

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