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B-Dubs Got Punked!

Posted by: Matt Vella on May 16

Messhof1.jpgWe launched BusinessWeek Arcade a few weeks back and low and behold game-designer/artist/agitator Mark Essen a.k.a. Messhof subversively replaced the game we were linking to, You Found The Grappling Hook, with a “Pro” version that takes place inside BusinessWeek’s offices. (To paraphrase the story line: if you haven’t played this game yet, the terrorists have already taken over.) For the entire background as well as how we found out about the project, check out my colleague Helen Walter’s blog post here.

I wanted to post a few notes about the game, which you should download and play immediately. (Download it here or the original version, which is equally fun, here.) It is utterly brilliant, funny, subversive, and just plain fun to play. And not just because it’s about us, either. Messhof’s art-pixel graphics, the tenuously digitized soundtrack, and the mashup of 24-style dialogue with read-for-clues puzzles

Messhof2.jpgFor me personally, there’s an additional bit of (good) voodoo in playing a game where many of the puzzles are based on my close friends and colleagues’ stories. (Misread a BW story and answer a question incorrectly and your avatar will find himself locked in a janitor’s closet until the authorities arrive.) This is easily the coolest thing that’s happened since we’ve been covering the games business here at Games, Inc. Look for a QA with Mark in the near future.

Reader Comments


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May 21, 2008 08:24 AM

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Thank you for your interest. This blog is no longer active.



No longer child's play, the booming global games market is worth billions of dollars. In Games, Inc., BusinessWeek Innovation writer Matt Vella and Tokyo correspondent Kenji Hall analyze emerging business trends in video games and interactive entertainment. They’ll examine everything from button-mashing, chart-topping, console games to serious games commissioned by big corporations to train staff. They’ll also map the evolution of expansive virtual worlds and go behind the strategies at companies that are turning play into big business.

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