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Categories: design strategy

Cutting Edge Designers.

Posted by: Bruce Nussbaum on June 12

If you want to see what's really hot in design, check out this new series on the Innovation & Design channel on Cutting Edge Designers. It's by the amazing Jessie...

How Should We Educate Designers? And For What?

Posted by: Bruce Nussbaum on March 26

A fresh and fascinating discussion is under way in the D-School space over just what to teach designers. It's an important debate because it involves the future of America's talent...

Design Vs. Design Thinking--The Talent Battle Continues.

Posted by: Bruce Nussbaum on March 23

There is a nasty civil war going on in design education between traditionalists who want to focus on form and a new generation who focus on concept. This generation is...

Design Thinking and Innovation for Social Issues.

Posted by: Bruce Nussbaum on June 18

Applying design thinking outside the corporate sphere in civil society is one of our great challenges--and opportunities. Chicago's mayor Daley is into using design to solve education, transportation and other...

Big Core77 Design Conference in San Francisco Coming Up.

Posted by: Bruce Nussbaum on May 30

It's just a week away so if you are in San Francisco on June 6, check out this great design and innovation conference by our partners, core77. It's rare to...

Patrick Whitney's Design Strategy Conference is Happening Now.

Posted by: Bruce Nussbaum on May 16

I'm in Chicago, heading over to the IIT Institute of Design's Strategy Conference cocktail bash/welcome. I'm hoping to meet up with some of the speakers and participants, like Ben Tsiang,...

IBM, Whirlpool, OXO, Pentagram and the Brooklyn Bowery--An Inside Look At How Design and Innovation Really work.

Posted by: Bruce Nussbaum on May 07

The hottest business and design conference in New York this week is the one that has IBM's Lee Green, Whirlpool's Chuck Jones, Pentagram's Paula Scher, COPCO/OXO's Sam Farber, Milton Glaser...

Google's Design.

Posted by: Bruce Nussbaum on March 13

It's difficult to find anyone willing to criticize Google's very welcoming user interface but Don Norman, one of the most brilliant design thinkers around, takes a pretty good whack at...

New Ideas For Innovation And Design

Posted by: Bruce Nussbaum on February 21

Thanks to Mark Vanderbeeken and his blog, Putting People First, for putting me on to Developing Leaders for Innovation. This is great minisite of Patrick Whitney's Illinois Institute of Design....

Is design different from innovation?

Posted by: Bruce Nussbaum on November 21

Michael Bierut's provocative blog item has unleashed a very thoughtful storm. Bierut argues that corporations are uncomfortable with the term "design" and prefer to call it "innovation." I agree with...

Apple, Google,Yahoo, GE, P&G--design equals innovation.

Posted by: Bruce Nussbaum on November 21

Michael Bierut of Pentagram fame has cut through the blather to raise a really fascinating--and funny-- issue in Corporate America. Everyone loves design but no one wants to call it...

Companies say they want to be like Apple so how can you help them out?

Posted by: Bruce Nussbaum on October 28

Signal vs. Noise has a good what-to-do list for designers trying to satisfy their corporate client needs. It's by consultant Joe Grant. My favorite part of the item is the...

MBAs and MFAs should date.

Posted by: Bruce Nussbaum on October 03

I've often thought that one of the reasons why business people and design people can't communicate well is that they didn't date in college. They didn't listen to the same...

Crispin Porter + Bogusky Plus Fuseproject ==?

Posted by: Bruce Nussbaum on September 28

One of the most significant deals of 2005 is the hot, Miami-based ad shop Crispin Porter + Bogusky's acquisition of a minority stake in the hot, San-Francisco-based product design and...


Want to stop talking about innovation and learn how to make it work for you? Bruce Nussbaum takes you deep into the latest thinking about innovation and design with daily scoops, provocative perspectives and case studies. Nussbaum is at the center of a global conversation on the growing discipline of innovation and the deepening field of design thinking. Read him to discover what social networking works—and what doesn’t. Discover where service innovation is going and how experience design is shaping up. Learn which schools are graduating the most creative talent and which consulting firms are the hottest. And get his take on what the smartest companies are doing in the U.S., Asia and Europe, far ahead of the pack.

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