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Archives: December 2009

Two Great Movies--Avatar and Geronimo

Posted by: Bruce Nussbaum on December 31

If you loved Avatar, as I did, and want to see a real-life narrative of a similar conflict, take out Geronimo. West Studi, who lends his voice to the village...

5 Forecasts and 7 Predictions For 2010-2020 That Shape Innovation And Economic Growth

Posted by: Bruce Nussbaum on December 29

What lies ahead, now that America's Lost Decade and Asia's Best Decade are behind us? I just returned from a month in Singapore, China and Korea and, for the first...

Customer Innovation Centers: The Ying And Yang of Culture And Technology

Posted by: Bruce Nussbaum on December 27

3M, Hershey's and many other corporations are setting up places where their customers can visit, check out available technologies, and co-create with company technologists. Why don't the auto companies try...

Technology Vs. Design--Part Two

Posted by: Bruce Nussbaum on December 23

Don Norman's provocative statement that technology drives human needs and hence, innovation, is, in turn, driving a fantastic intellectual conversation about the interplay of invention and culture. In his comment...

Technology Vs. Design--What is the Source of Innovation?

Posted by: Bruce Nussbaum on December 22

Don Norman, a rare intellect and a major godfather of Design, has launched a provocative broadside against Design that has enormous implications for building an innovative society. Norman tells designers...

Is "Green" The "New Imperialism" Or The "New Communism?

Posted by: Bruce Nussbaum on December 19

The real failure in Copenhagen to get firm, legal commitments to cut greenhouse gases to slow global warming is a failure of paradigm and process. It is time to end...

ID Magazine Closes--A Huge Loss for Innovation and Design

Posted by: Bruce Nussbaum on December 16

I just came back from a month in Singapore, Korea and China where mayors, Presidents, CEOs, advertisers and university provosts are all promoting design to build more creative societies to...

Floating Mortgage Rates Set to Fall Sharply in 2010

Posted by: Bruce Nussbaum on December 14

The Bank of America has notified someone I know that their floating rate mortgage will go from 4.50% in 2009 down to 3.125% starting February 2010. That's a whopping drop...


Posted by: Bruce Nussbaum on December 13

Here is the speech I gave at the Design Korea 2009 International Conference from December 3-4 in Incheon. There were some great talks by Continuum's co-founder Gianfranco Zaccai, SeymourPowell's Nick...

Copenhagen and Eco-Tinis: Faux Green and the Real Thing

Posted by: Bruce Nussbaum on December 13

I stayed at the URBN Hotel in Shanghai recently, a carbon-neutral place that is very green. The recycled, reused woods are beautiful and they plant trees in Mongolia to offset...

China Has Electric Scooters. America Needs Them

Posted by: Bruce Nussbaum on December 06

I've been in China for about two weeks (one in Shanghai, the other in Beijing). I keep seeing totally electric two-wheel scooters everywhere. China has had all-electric scooters for years....

Back Again

Posted by: Bruce Nussbaum on December 06

Sorry, in the shift of ownership to Bloomberg, the password to my blog got changed and I was locked out. But I'm back, for the moment, so here goes. I'm...


Want to stop talking about innovation and learn how to make it work for you? Bruce Nussbaum takes you deep into the latest thinking about innovation and design with daily scoops, provocative perspectives and case studies. Nussbaum is at the center of a global conversation on the growing discipline of innovation and the deepening field of design thinking. Read him to discover what social networking works—and what doesn’t. Discover where service innovation is going and how experience design is shaping up. Learn which schools are graduating the most creative talent and which consulting firms are the hottest. And get his take on what the smartest companies are doing in the U.S., Asia and Europe, far ahead of the pack.

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