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Smart Insight: Design Was Born In The Great Depression. Will It Be Reborn Out Of The Great Recession?

Posted by: Bruce Nussbaum on July 16, 2009

Check out this terrific graphic from the folks at Smart Design, tracking Design and the economy over time. Design was born as Design Strategy to help guide CEOs in an unsettled and turbulent era. It morphed into decoration, then usefulness and now—back into Design Strategy once again in a period of uncertainty.

Smart Design: an economy of innovation

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Want to stop talking about innovation and learn how to make it work for you? Bruce Nussbaum takes you deep into the latest thinking about innovation and design with daily scoops, provocative perspectives and case studies. Nussbaum is at the center of a global conversation on the growing discipline of innovation and the deepening field of design thinking. Read him to discover what social networking works—and what doesn’t. Discover where service innovation is going and how experience design is shaping up. Learn which schools are graduating the most creative talent and which consulting firms are the hottest. And get his take on what the smartest companies are doing in the U.S., Asia and Europe, far ahead of the pack.

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