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Archives: July 2009

ZIBA Design's New Headquarters Captures The True 21st Century Zeitgeist

Posted by: Bruce Nussbaum on July 31

I was given a personal tour of ZIBA Design's new headquarters in Portland's Pearl District recently and it just took my breath away. The intense engagement of ZIBA founder Sohrab...

Latest Trends in Design and Innovation--And Why The Debate Over Design Thinking is Moot

Posted by: Bruce Nussbaum on July 31

Sorry for the silence but I've been in the field observing the practice of Design with a capital "D." I just returned from observing ZIBA Design's amazing new headquarters in...

China's Design Crisis

Posted by: Bruce Nussbaum on July 22

I've been talking to European and US innovation and design consultancies working in Shanghai and the rest of China and most are hiring Western and Korean designers because Chinese...

Caterpillar Has A New Hybrid Tractor

Posted by: Bruce Nussbaum on July 22

Jessie Scanlon has a great piece on a new diesel/electric hybrid tractor out by Caterpillar. It's innovation in a recession. Caterpillar brought in customers early to learn what they wanted...

The New York Times Begins To Outsource Stories

Posted by: Bruce Nussbaum on July 19

The New York Times is just beginning to opt for a new journalism model that outsources stories from its own newspaper silo that I began to experiment with, successfully, six...

Amazon Blows It With Kindle

Posted by: Bruce Nussbaum on July 19

Reaching into people's electronic bookshelves to take back books is a monstrous violation of reader culture. Amazon just reached deep into thousands of people's Kindles to remove "1984" and made...

Smart Insight: Design Was Born In The Great Depression. Will It Be Reborn Out Of The Great Recession?

Posted by: Bruce Nussbaum on July 16

Check out this terrific graphic from the folks at Smart Design, tracking Design and the economy over time. Design was born as Design Strategy to help guide CEOs in an...

Roger Martin and Tim Brown on Design Thinking

Posted by: Bruce Nussbaum on July 15

Lots of good talk about DT--Design Thinking. Good preparation for two books coming out in the fall by Rotman School of Management's Roger Martin and IDEO's Tim Brown on Design...

Business Week For Sale--Two Business Models For The Future

Posted by: Bruce Nussbaum on July 14

My beloved Business Week magazine, my professional home for decades, is for sale and people are asking me, as an insider, what new owners should do to keep the brand...

Design Thinking Battle--Managers Embrace Design Thinking, Designers Reject It.

Posted by: Bruce Nussbaum on July 10

Fred Collopy has a great blog item up at Fast Company on why he dislikes the "Thinking" part of the term "Design Thinking." In essence, Fred argues that the best...

Backlash Against Facebook by Gen Yers?

Posted by: Bruce Nussbaum on July 08

News that there are more 55 plus boomers on Facebook than high school students shows the dynamism of change within social media. It also shows the clash of cultures. My...

Valet Biking at Bryant Park?

Posted by: Bruce Nussbaum on July 07

Someone just told me that there was valet parking for bikes at the Bryant Park movie night in NYC on Monday. Valet biking--talk about an oxymoron. Is this true? Biking...

Robert McNamara and Vietnam: The Lesson for Business

Posted by: Bruce Nussbaum on July 07

I met Robert McNamara once in the 90s at a presentation at the Council on Foreign Relations and was stunned at his continued hubris and inability to see how, as...

Twitter Vs. The New York Times

Posted by: Bruce Nussbaum on July 07

I spent more time on Twitter this morning than reading The New York Times. Wow, what does that mean? It means that the people I've chosen to follow on Twitter...

Seth Godin Vs. Malcolm Gladwell on Chris Anderson's Book, Free

Posted by: Bruce Nussbaum on July 01

Well, Seth backs Chris against Malcolm. Or does he really? After playing out the "free" argument, Seth then says: "People will pay for content if it is so unique they...

Jeff Immelt Pushes The "Reset" Button on The US Economy

Posted by: Bruce Nussbaum on July 01

General Electric's CEO Jeff Immelt gave a speech recently in Detroit in which he described a vision of America's economic future. Get back to making things, invest in technology, reform...


Want to stop talking about innovation and learn how to make it work for you? Bruce Nussbaum takes you deep into the latest thinking about innovation and design with daily scoops, provocative perspectives and case studies. Nussbaum is at the center of a global conversation on the growing discipline of innovation and the deepening field of design thinking. Read him to discover what social networking works—and what doesn’t. Discover where service innovation is going and how experience design is shaping up. Learn which schools are graduating the most creative talent and which consulting firms are the hottest. And get his take on what the smartest companies are doing in the U.S., Asia and Europe, far ahead of the pack.

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