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A.G. Lafley To Leave P&G. President Obama, Please Make Lafley Chief Innovation Officer

Posted by: Bruce Nussbaum on June 8, 2009

A giant in innovation is stepping down—A.G. Lafley is stepping down as CEO at Procter & Gamble. No other CEO outside of the tech industry has done as much as Lafley to adopt the principles of design thinking and innovation to remake an icon of American industry. He helped break down the silos inside the company and replace them with global networks of R&D; he opened the once-closed company to integrating new products from outside it’s culture; he created advisory panels of top innovation consultants to add fresh voices and criticism to proposed new products: and he made major progress in transforming a top-down, not-invented here corporate culture into a looser, more networked, innovative culture.

Read Lafley’s book, The Game Changer, is one of best ever written about the difficulties and rewards of building an innovation culture inside big companies.

Reader Comments

Ken Jarboe

June 9, 2009 1:26 PM

Bruce -- great idea. I am so with you on this (

Loraine Antrim

July 27, 2009 3:04 PM

If we want to see a model of a CEO for "All Seasons" Lafley is one of the best examples. His innovation and collaboration have changed the shape of P&G. With his golden touch, perhaps a post bigger than Chief Innovation Officer is in the future?

Edda Minion

October 22, 2010 6:45 PM

I'm a new article writer and I really likeyour design. Did you createthat or usea custom theme maker? I hopeto step upmy fundsto usea sufficientgraphic designer.

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Want to stop talking about innovation and learn how to make it work for you? Bruce Nussbaum takes you deep into the latest thinking about innovation and design with daily scoops, provocative perspectives and case studies. Nussbaum is at the center of a global conversation on the growing discipline of innovation and the deepening field of design thinking. Read him to discover what social networking works—and what doesn’t. Discover where service innovation is going and how experience design is shaping up. Learn which schools are graduating the most creative talent and which consulting firms are the hottest. And get his take on what the smartest companies are doing in the U.S., Asia and Europe, far ahead of the pack.

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