How to Reduce Your Carbon Footprint--Best Idea From Davos.

Posted by: Bruce Nussbaum on January 23, 2008

Just came back from the first of what will be dozens of discussions on global warming at Davos. I overhead this simple and possibly revolutionary suggestion in the hallway: “If every overweight person lost 10 lbs, we could reduce the carbon footprint on the planet by an incredible degree. I have to go and do the math.”

Brilliant minds here in Davos.

Reader Comments

Bonnie Larner

January 24, 2008 1:25 AM

Explain, please!

Grant

January 25, 2008 4:25 AM

Fatness is just too much consumption - the root cause of much of the environmental catastrophe facing us. Getting on a bike will get those kilos off, and save the world! Better, than just eating less,a vegetarian. 15% of greenhouse gas comes from industrial livestock.

Brenna Hartmann

November 13, 2009 3:48 PM

Wow, this is something I never thought of. Maybe I shall open a GYM!
Thanks for the post!

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Want to stop talking about innovation and learn how to make it work for you? Bruce Nussbaum takes you deep into the latest thinking about innovation and design with daily scoops, provocative perspectives and case studies. Nussbaum is at the center of a global conversation on the growing discipline of innovation and the deepening field of design thinking. Read him to discover what social networking works—and what doesn’t. Discover where service innovation is going and how experience design is shaping up. Learn which schools are graduating the most creative talent and which consulting firms are the hottest. And get his take on what the smartest companies are doing in the U.S., Asia and Europe, far ahead of the pack.

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