Detroit Auto Show--Hot Concept For Land Rover.

Posted by: Bruce Nussbaum on January 7, 2008

Right after the Consumer Electronics Show, we have the Detroit Auto Show and the concept cars that could show us the future. Ford’s Land Rover is up for sale and India’s Tata conglomerate appears to be the leading candidate to buy it (and Jaguar. I realize Tata is about to unveil its own’s $2,500 car and the head snap of buying a major luxury brand may be painful. But, if Tata buys the Land Rover, it might want to consider putting this “greener” model on the road. It’s a mashup of a sports coup and an SUV, with an environmentally friendlier interior and lighter weight to save on fuel.

rover_lrx.jpe

I like the smaller size, the flowing lines and greenish focus.

Reader Comments

JasonP

January 9, 2008 3:33 PM

This car is full of sensational design. Land Rover has made a jump in years from its boxy predecessors to trucks with lines and curves reminiscent of a sports coupe. If you want to see more pictures including the interior of the vehicle check this site out. http://jalopnik.com/photogallery/landroverlrxconcept/1000319852

Rayauton

July 15, 2009 8:30 AM


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Want to stop talking about innovation and learn how to make it work for you? Bruce Nussbaum takes you deep into the latest thinking about innovation and design with daily scoops, provocative perspectives and case studies. Nussbaum is at the center of a global conversation on the growing discipline of innovation and the deepening field of design thinking. Read him to discover what social networking works—and what doesn’t. Discover where service innovation is going and how experience design is shaping up. Learn which schools are graduating the most creative talent and which consulting firms are the hottest. And get his take on what the smartest companies are doing in the U.S., Asia and Europe, far ahead of the pack.

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