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Posted by: Bruce Nussbaum on November 15, 2007
Daphne Kwan of ExpoTv will be there. So will Douglas Atkins of Meetup.com. And Joe Robinson of A Small World. What’s cool about this webinar is the presence of three pioneers who will push way beyond the hype and tripe out there and talk about the “true truth” of social media. I’ve seen Daphne, Doug and Joe talk about this subject before at a closed workshop with IDEO and they just rivited the audience. This is a great opportunity for people to hear them and question them live.
Some topics: What do you do when your customers hijack your brand? Is your company prepared?
How are social media networks driving new forms of innovation?
How can your customers become your biggest allies in the creation of new ideas?
We will also discuss the different types of networks out there, how communication flows within them, and how this affects businesses at an organizational and employee level.
So logon and join the conversation.
Want to stop talking about innovation and learn how to make it work for you? Bruce Nussbaum takes you deep into the latest thinking about innovation and design with daily scoops, provocative perspectives and case studies. Nussbaum is at the center of a global conversation on the growing discipline of innovation and the deepening field of design thinking. Read him to discover what social networking works—and what doesn’t. Discover where service innovation is going and how experience design is shaping up. Learn which schools are graduating the most creative talent and which consulting firms are the hottest. And get his take on what the smartest companies are doing in the U.S., Asia and Europe, far ahead of the pack.