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Archives: July 2007

Do You Dislike Starbucks As Much I Do? This Brand is Eroding My Great Loyalty To It.

Posted by: Bruce Nussbaum on July 31

Yet another bad Starbucks experience today. Higher prices. For worse service. It's one thing to boost your prices if you are delivering a good experience but this isn't the case...

Ad Agencies Need To Learn From Nike About Social Networking--And Just What Customers Want.

Posted by: Bruce Nussbaum on July 31

We've been having a great conversation on why most big ad agencies don't get it when it comes to social networking (the ad people tell their corporate clients to chase...

Are Big Ad Agencies So Clueless That Corporations Should Avoid Them?

Posted by: Bruce Nussbaum on July 26

I've been spending much time with ad agencies and focus groups lately and can only conclude that--with some exceptions--they are mostly clueless. Three years ago they had a traditional knowledge...

Brooklyn Has The iPhones In New York.

Posted by: Bruce Nussbaum on July 26

I think I found out where most of the iPhone are in New York--in hip Brooklyn. My friend Andrew Blum, who has written for our Innovation & Design site...

Was The iPhone Over-Hyped?

Posted by: Bruce Nussbaum on July 25

News that early sales of iPhone didn't meet expectations doesn't come as a surprise to me. I realized over the weekend that I haven't seen any iPhones anywhere. Now I...

The International Design Excellence Awards Are Amazing.

Posted by: Bruce Nussbaum on July 20

One of the great things I get to do is announce the winners of the Industrial Designers Society annual design awards and this year they are especially wonderful. Judge for...

Are We Communicating Too Much In This Age Of Social Media?

Posted by: Bruce Nussbaum on July 17

The responses to my late-in-the-day howl at the moon from the authors of The Age Of Conversation are wonderful and invigorating. The truth is that most of the important intellectual...

The Age of Conversation--A New Book (Hardcover, Paper and E-Book) For The World Of Social Media.

Posted by: Bruce Nussbaum on July 16

A professor I had at the University of Michigan, Robert Putnam, wrote a famous book in 2000 called Bowling Alone: The Collapse And Revival of American Community, in which he...

An iPhone Story From The Hamptons--Can It Be True?

Posted by: Bruce Nussbaum on July 16

I was at a party in East Hampton over the weekend and was told this story: There's a hot restaurant on the Montauk highway called Cyril's where the twenty and...

Best Award-Winning Design Schools Around The World.

Posted by: Bruce Nussbaum on July 11

Next week we publish the annual International Design Excellence Awards winners (it used to be Industrial Design Excellence Awards) and they are an incredible collection of fascinating products, services, research,...

I Used The Dyson Airblade--And Survived!

Posted by: Bruce Nussbaum on July 10

When I was at the Royal College of Art recently, I had occassion to actually use James Dyson's new 400 mile per hour hand drier. They had one in the...

Beach Reading--Design and Innovation.

Posted by: Bruce Nussbaum on July 09

I took a few days to hit the beach and think about innovation and design after my RCA speech. One of the best things I read was this analysis by...


Want to stop talking about innovation and learn how to make it work for you? Bruce Nussbaum takes you deep into the latest thinking about innovation and design with daily scoops, provocative perspectives and case studies. Nussbaum is at the center of a global conversation on the growing discipline of innovation and the deepening field of design thinking. Read him to discover what social networking works—and what doesn’t. Discover where service innovation is going and how experience design is shaping up. Learn which schools are graduating the most creative talent and which consulting firms are the hottest. And get his take on what the smartest companies are doing in the U.S., Asia and Europe, far ahead of the pack.

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