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Don Tapscott and Anthony Williams who wrote the hot book http://www.businessweek.com/innovate/content/mar2007/id20070320_687998.htm?chan=innovation_innovation+%2B+design_wikinomicsWikinomics are doing a series of essays for our Innovation & Design site and the latest column is all about mass collaboration in design and manufacturing. Turns out that most of the motorcycle industry in China involves a collaborative effort by suppliers. Turns out the most of Boeing’s new 787 jetline is done by peer production or mass collaboration.
On a small scale, MIT has developed a small-scale “fab lab” that has just about any tool to make just about anything. A fab lab in every home is my motto. We already design our music and telephony experiences with “tools” provided by Apple, cell phone, pda and telephone carries. With fab labs, we could start making the stuff we design. Talk about a revolution in creativity and individuality.
We may be on the verge of one of the most creative periods in history. In a way, it is a return to craft. When tools and clothes and houses were all designed and made singly and individually, they were uniquely special. Mass production and the industrial age ended much of that.
Now, thanks to web 2.0 and other technologies such as fab labs, we may be returning to an era of craft as we begin to do our own designing and manufacturing again. Companies who provide us with the tools to create and participate WITH us in making them are going to make a lot of dough in the future.
Want to stop talking about innovation and learn how to make it work for you? Bruce Nussbaum takes you deep into the latest thinking about innovation and design with daily scoops, provocative perspectives and case studies. Nussbaum is at the center of a global conversation on the growing discipline of innovation and the deepening field of design thinking. Read him to discover what social networking works—and what doesn’t. Discover where service innovation is going and how experience design is shaping up. Learn which schools are graduating the most creative talent and which consulting firms are the hottest. And get his take on what the smartest companies are doing in the U.S., Asia and Europe, far ahead of the pack.