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Core77 Conference on Web 2.0 in Boston.

Posted by: Bruce Nussbaum on November 3, 2006

Our good partner Core77 is giving a conference on Nov. 15 in Boston that has some amazing people, starting with John Maeda, from the MIT Media Lab. If you haven’t picked up Maeda’s great book on simplicity, you’re missing a significant piece of work.

This is what Core77 says about its conference: “As products and systems become smarter and more technologically imbued, the mandate of the designer is thrown into question. If we can make anything, what should we make? And if all of our activities have consequences—environmental, economic and social—what are the opportunities for moving positively into the future? How can we balance serving interests with setting agendas? Join us for a panel discussion on the front lines.”

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Want to stop talking about innovation and learn how to make it work for you? Bruce Nussbaum takes you deep into the latest thinking about innovation and design with daily scoops, provocative perspectives and case studies. Nussbaum is at the center of a global conversation on the growing discipline of innovation and the deepening field of design thinking. Read him to discover what social networking works—and what doesn’t. Discover where service innovation is going and how experience design is shaping up. Learn which schools are graduating the most creative talent and which consulting firms are the hottest. And get his take on what the smartest companies are doing in the U.S., Asia and Europe, far ahead of the pack.

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