National Design Week Begins Today, Supported By Target.

Posted by: Bruce Nussbaum on October 16, 2006

The Cooper-Hewitt National Design Museum is celebrating National Design Week from October 15 to 21 in New York City to promote design education on a national scale. Target is providing free admission to the museum. The Awards Gala is on Wednesday night and will include a People’s Choice Award. You can still vote for your choice.


Target has given money for a National Design Education Center at the Cooper Hewitt, which is developing K-12 curricula that use design thinking in their approaches. This is an important undertaking. In a era when we appear to be going back to rote learning in an effort to teach to the test, using design thinking in classrooms is a powerful antidote. A new online Educator Resource Center, featuring design-focused lesson plans as well as chat rooms and blogs for teachers interested in incorporating design, will go up this week.

Back to National Design Week. There’s a high school fair. A panel discussion by all the winners led by MOMA’s Paola Antonelli, the 2006 Design Mind winner, will occur on Thursday. If you’re in NYC, go. You’ll get $1 million in IP for free.

Reader Comments

LeeAnn Gladding

October 19, 2006 9:59 PM

It is far too late to nominate for this award but the Brave Brown Bag should be there.
Anyone interested in design should find this essay amusing: www.readingtoronto.com
Charlotte was chosen to design and provide a fovour the evening's guests....a Baguette.

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Want to stop talking about innovation and learn how to make it work for you? Bruce Nussbaum takes you deep into the latest thinking about innovation and design with daily scoops, provocative perspectives and case studies. Nussbaum is at the center of a global conversation on the growing discipline of innovation and the deepening field of design thinking. Read him to discover what social networking works—and what doesn’t. Discover where service innovation is going and how experience design is shaping up. Learn which schools are graduating the most creative talent and which consulting firms are the hottest. And get his take on what the smartest companies are doing in the U.S., Asia and Europe, far ahead of the pack.

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