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Archives: October 2006

TED Prize Winners.

Posted by: Bruce Nussbaum on October 31

Check out the TED (Technology, Entertainment, Design) winners just announced. You get $100,000 not for what you already did but for what you are going to do in the future--nice...

Second Life As A 3-D Web Browser?

Posted by: Bruce Nussbaum on October 31

We've been working on a Second Life story for IN3 but put a portion of it up online today because the demographics are different for the two platforms and, well,...

Speed of Light--An Amazing Conference on New Materials and Technologies.

Posted by: Bruce Nussbaum on October 26

If you're in New York this weekend you should consider going to a really cool conference on light. Chee Pearlman, who put on the terrific Radical Craft conference for the...

Second Life, MySpace, YouTube--It's All About Mining Intentionality.

Posted by: Bruce Nussbaum on October 26

We're rushing to complete IN3--the third issue of Inside Innovation and there are fascinating stories in it, including one on Second Life. The more I see in Second Life, the...

Don't Teach To The Test--Teach Creative Thinking.

Posted by: Bruce Nussbaum on October 24

I took a poke at the Tom Wolfian extravagance of the National Design Awards gala last week but make no mistake of my total support of the National Design Museum's...

PopTech is Popping.

Posted by: Bruce Nussbaum on October 20

Andrew Zolli is one of my favorite "futurologists" who has a real sense of the possible and his conference --PopTech-- is going on right now in Maine The theme? Dangerous...

Grameen Bank Wins Nobel For Innovating Ways To Finance Bottom of the Pyramid Entrepreneuers.

Posted by: Bruce Nussbaum on October 18

Sorry I missed this very important event--the giving of the Nobel Peace Prize to Muhammad Yunus of Grameen Bank for his pioneering work in micro-credit. When I was in the...

Ads Shifting Away From Yahoo to Second Life?

Posted by: Bruce Nussbaum on October 18

The demassing of the advertising space continues with more and more companies looking to the virtual world of Second Life to sell their stuff--and more media outfits like Reuters, Wired,...

IBM Does Speech Translation Between English And Arabic, Plus English and Chinese. Wow.

Posted by: Bruce Nussbaum on October 16

IBM has been working on automatic language translation for a long time and it is now rolling out "MASTOR" which is the Multilingual Automatic Speech-To-Speech Translator software. Instead of repeating...

Reuters in Second Life--I'm Jealous.

Posted by: Bruce Nussbaum on October 16

Hey, if you're not SL, you're not real. At least these days. Reuter's just announced that it is opening a bureau in Second Life to do some virtual reporting on...

National Design Week Begins Today, Supported By Target.

Posted by: Bruce Nussbaum on October 16

The Cooper-Hewitt National Design Museum is celebrating National Design Week from October 15 to 21 in New York City to promote design education on a national scale. Target is providing...

Apple Goes Red With A Red iPod Nano For Bono.

Posted by: Bruce Nussbaum on October 15

It's beautiful, it's thin and $10 from each red iPod Nano sale ($199) will go to fight Aids in Africa. Apple is now joining a whole host of companies in...

The Law of Thirds.

Posted by: Bruce Nussbaum on October 13

I've been gathering data on how innovation really happens in big corporations (yes, like a lot of other people) and now believe that a law of thirds applies. Maybe even...

Are HR Departments Stupid?

Posted by: Bruce Nussbaum on October 11

Well, yes, according to Bob Sutton, who teaches at the Stanford D-school. HR departments focus on hiring individuals, not teams or networks of people, and that doesn't help innovation, it...

Case Studies in the Value of Design for Business.

Posted by: Bruce Nussbaum on October 11

One of the quiet secrets about the the spread of design culture into business culture is the role that a alliance between the Industrial Designers Society of America and Business...

Don Norman--Champion of Design And The User Experience--Wins A Great Award.

Posted by: Bruce Nussbaum on October 11

Forget the Nobels, the 2006 Benjamin Franklin Medal in Computer and Cognitive Science was just awarded to a hero of mine, Don Norman, for his work in user-centered design. This...

More Google And YouTube In The Blogosphere.

Posted by: Bruce Nussbaum on October 10

If the massive coverage of the GoogTube deal still somehow leaves you unsatisfied, you can get more at TechCrunch, which broke the news of Google buying YouTube. And there is...

Google + YouTube = GoogTube. OK, But Will I Need To TiVo My GoogTube Now?

Posted by: Bruce Nussbaum on October 09

So Google buys YouTube for $1.65 billion, which is probably a decent price to pay for a fantastic social networking site based on video sharing but I have to ask...

YouTube and P&G--CEO Lafley Say's "Let Go" of Brands--Consumers Are In Control Now.

Posted by: Bruce Nussbaum on October 08

Wow. I just came across this speech by design leader P&G CEO AG Lafley and it's dynamite because he tells an Association of National Advertisers audience to face reality and...

Designing Mozilla--The Stanford D-school Class.

Posted by: Bruce Nussbaum on October 08

I've been getting lots of backstory data on the class at Stanford that produced a successful business model for Mozilla, the internet browser company that we featured in our story...

Carnegie Mellon Has A New Innovation Degree--And a Hot Conference.

Posted by: Bruce Nussbaum on October 06

CMU has E&TIM. Let me translate. Carnegie Mellon University will offer, starting Jan. 07, a one-year interdisciplinary master of science degree in Engineering and Technology Innovation Management that will be...

Tech In Asia--A New Blog.

Posted by: Bruce Nussbaum on October 05

I'm fairly eclectic in using sources and naming them, including the competition, but I'm a little nervous in pointing to great content coming out of my own BW brand. However,...

Innovation Conference That's Smart.

Posted by: Bruce Nussbaum on October 04

I wish I could be in Rhode Island this week because Richard Saul Wurman and Walt Mossberg are hosting a fascinating conference where innovators and people who cover innovation are...

Rent, Don't Own. Service, Not Products. Try The Peninsular Hotel in NYC.

Posted by: Bruce Nussbaum on October 04

No, this isn't an ad for the Peninsula but for a concept. You can rent fancy clothes at the NYC Peninsula when you stay there. Check this out: "The Peninsula...

Sustainable Innovation.

Posted by: Bruce Nussbaum on October 04

I keep hearing more about this concept of "sustainable innovation" and now there's a conference on it put on by the business school of IIT in Chicago. The Brits appear...

The FAA Can't Spell. It Hurts The Brand And It Scares Me.

Posted by: Bruce Nussbaum on October 04

Thanks again to Diego at Metacool for pointing out the fact that the FAA website is full of spelling errors that erodes a brand that we count on for our...

Motorola Gets Tattoos.

Posted by: Bruce Nussbaum on October 03

I was at a global brands conference this week along with George Neill, corporate vp of global marketing and he showed me the new tattooed cell phones Motorola is selling....

Fake Innovation Fails For WalMart.

Posted by: Bruce Nussbaum on October 03

Check out this post on Techdirt, a blog I often check--its about WalMart's attempt to create a faux social networking site and falling on its face. "Wal-Mart's MySpace Clone Gone,...

The Laws of Simplicity.

Posted by: Bruce Nussbaum on October 03

John Maeda's new book, The Laws of Simplicity, is simply terrific. It's exactly 100 pages, the illustrations are brilliant and the 10 Laws of Simplicity (plus Three Keys) are a...

Frog Brings Design to the NYU MBA.

Posted by: Bruce Nussbaum on October 02

Since I'm in the design school space these days, here's something interesting from frog and NYU. It's the announcement of a new course. “Innovation & Design” Prof. Scott Galloway &...

Visualizing The New Design School Survey.

Posted by: Bruce Nussbaum on October 02

Check out this visualization by David Armano of the difference between B-school thinking and D-school thinking at Logic+Emotion. Scroll down a ways (but enjoy his first item as well). The...


Want to stop talking about innovation and learn how to make it work for you? Bruce Nussbaum takes you deep into the latest thinking about innovation and design with daily scoops, provocative perspectives and case studies. Nussbaum is at the center of a global conversation on the growing discipline of innovation and the deepening field of design thinking. Read him to discover what social networking works—and what doesn’t. Discover where service innovation is going and how experience design is shaping up. Learn which schools are graduating the most creative talent and which consulting firms are the hottest. And get his take on what the smartest companies are doing in the U.S., Asia and Europe, far ahead of the pack.

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