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I’m in Chicago, heading over to the IIT Institute of Design’s Strategy Conference cocktail bash/welcome. I’m hoping to meet up with some of the speakers and participants, like Ben Tsiang, from China’s SINA.com. Jim Wickes Director of Consumer Experience at Motorola, Rob Forbes, Design Within Reach, Roger Martin, Dean of the Rotman School of Management, the amazing designer, Clement Mok, Todd Tillemans from Unilever and Blaise Zerega, Managing Editor, Conde Nast Business Media. Hey Blaise, what’s with the name?
I was at Patrick’s last Design Strategy conference in Beijing and I’m still using the IP I picked up there. This one is gonna be terrific too.
Want to stop talking about innovation and learn how to make it work for you? Bruce Nussbaum takes you deep into the latest thinking about innovation and design with daily scoops, provocative perspectives and case studies. Nussbaum is at the center of a global conversation on the growing discipline of innovation and the deepening field of design thinking. Read him to discover what social networking works—and what doesn’t. Discover where service innovation is going and how experience design is shaping up. Learn which schools are graduating the most creative talent and which consulting firms are the hottest. And get his take on what the smartest companies are doing in the U.S., Asia and Europe, far ahead of the pack.