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What do Google’s Marissa Mayer, GE’s Beth Comstock and P&G’s Claudia Kotchka have in common? They are all innovation champions within their companies. Dev Patnaik of the innovation consultant Jump Associates thinks there are 20 or more women innovation champions at major U.S. corporations, including companies that have long been dominated by male engineers and scientists. So what’s up with that? Of course it’s a great thing, but a mystery as well. In corporations run by men for generations, women overwhelming play THE key role as change agents promoting design, ideation, paradigm shifting and all that good stuff. They are at “C” suite power levels, with direct access to the CEO. But what is the combination of skills, values and whatever that make women so good at this difficult job? Integrators, outsiders, balancers, design-sensitive, flexible….Claudia, Beth, Marissa, what is it?
Google’s Marissa Mayer
My bet is that the market for such incredible talent is tighter than the market for CEOs. Head-hunters, take note.
Want to stop talking about innovation and learn how to make it work for you? Bruce Nussbaum takes you deep into the latest thinking about innovation and design with daily scoops, provocative perspectives and case studies. Nussbaum is at the center of a global conversation on the growing discipline of innovation and the deepening field of design thinking. Read him to discover what social networking works—and what doesn’t. Discover where service innovation is going and how experience design is shaping up. Learn which schools are graduating the most creative talent and which consulting firms are the hottest. And get his take on what the smartest companies are doing in the U.S., Asia and Europe, far ahead of the pack.