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Archives: September 2005

Lessons from Apple's Nano storm

Posted by: Bruce Nussbaum on September 30

Astute managers should look closely at this week's storm over Apple's new Nano iPod. Seth Godin issues a cautionary note about the impact of passionate consumers on the process of...

I want this car-thing

Posted by: Bruce Nussbaum on September 29

Sadly, much of the most dynamic innovation in cars is now happening outside the U.S. I'm captivated by this weird little cross between a bike and a car that promises...

Steve Jobs on love, death and passsion to create

Posted by: Bruce Nussbaum on September 29

I missed an amazing speech Steve Jobs gave at Stanford this summer and caught up to it yesterday. It kept me up most of the night because it was so...

Operationalizing Innovation--THE hot topic

Posted by: Bruce Nussbaum on September 29

Just talked to a tired Jeneanne Rae who finished her Peer Insight service innovation conference. Starwood, York International, Service Masters, Siemens and other service companies were there. This is what...

Crispin Porter + Bogusky Plus Fuseproject ==?

Posted by: Bruce Nussbaum on September 28

One of the most significant deals of 2005 is the hot, Miami-based ad shop Crispin Porter + Bogusky's acquisition of a minority stake in the hot, San-Francisco-based product design and...

Conferences I've missed.

Posted by: Bruce Nussbaum on September 27

Office meetings seem to be getting longer, more frequent and less productive. But conferences--at least on design, innovation and creativity--appear to be getting more interesting and more fruitful. I hate...

Apple's iPod and applesauce

Posted by: Bruce Nussbaum on September 27

Is Apple facing a consumer backlash over the iPod that will make applesauce of its reputation? A really smart innovation consultant, Larry Keeley of Doblin, Inc. thinks this may be...

sonic everything

Posted by: Bruce Nussbaum on September 26

So what's with the word "sonic?" It's really "in" these days. "Sonic" sounds good. Two crisp syllables. Kind of cracks. Implies speed too. And height, way up there at 50,000...

Six Sigma to failure

Posted by: Bruce Nussbaum on September 26

You can't Six Sigma your way to innovation. I said that to a business school audience a while back and made a lot of students and professors very angry. It...

Inquiring minds want to know.

Posted by: Bruce Nussbaum on September 23

What do Google’s Marissa Mayer, GE’s Beth Comstock and P&G’s Claudia Kotchka have in common? They are all innovation champions within their companies. Dev Patnaik of the innovation consultant...

Thought of the day.

Posted by: Bruce Nussbaum on September 23

Are blogs the new unions? In a good way. Are blogs a new countervailing force within corporations battling bureaucracy, hierarchy, lethargy and entropy? Given the role of blogger mini-Microsoft in...

The naming thing.

Posted by: Bruce Nussbaum on September 23

I love my Subaru Outback. I’m a birder and spend a lot of time driving to out-of-the-way places to find them. The all-wheel drive Outback gets me there, lugs a...

An unorthodox idea.

Posted by: Bruce Nussbaum on September 23

Storytelling is hot in the business world. Apple, Nike, Sony, BMW and Starbucks get it's importance. Proctor & Gamble and American Express are pretty much getting it. And General...


Want to stop talking about innovation and learn how to make it work for you? Bruce Nussbaum takes you deep into the latest thinking about innovation and design with daily scoops, provocative perspectives and case studies. Nussbaum is at the center of a global conversation on the growing discipline of innovation and the deepening field of design thinking. Read him to discover what social networking works—and what doesn’t. Discover where service innovation is going and how experience design is shaping up. Learn which schools are graduating the most creative talent and which consulting firms are the hottest. And get his take on what the smartest companies are doing in the U.S., Asia and Europe, far ahead of the pack.

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