Categories: Bad Marketing

For Some Reason, No One Has Written Marketing Books With These Cringe-Inducing Titles. Yet.

Posted by: Jon Fine on May 16

I get lots of books sent to me about marketing. This lets one survey the manifold desperate-to-cash-in-on-‘edgy’-cultural-signifiers kinda titles that are often slapped on said books in an attempt to,...

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The media world continues to shapeshift as new forms arise and old assumptions erode. On this blog, Bloomberg Businessweek will provide sharp analysis and timely reports on the transformation of this constantly changing terrain.

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