Categories: Astroturfing

Yet Another Elaborate, Stealth Attempt To Create ‘Edgy’ Virality For A Marketing Campaign

Posted by: on July 17

This blog would be more believable if this billboard in lower Manhattan wasn’t simultaneously appearing in Los Angeles on Sunset. (Shoutouts to BoiFromTroy and, especially, the commenters at Gawker who’ve…

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The media and marketing world continues to shapeshift on a near-daily basis, as new forms arise and old assumptions erode. Where is it all going? No one knows, least of all Media Columnist Jon Fine. But on this blog he promises ample helpings of scoop, provocation, sharp analysis and (we hope) wit as he tracks and annotates this constantly changing terrain.

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