Archives: June 2009

This Week In Old Media Vs. New Media . . .

Posted by: Jon Fine on June 26, Categories: Huffington Post, Mark Sanford, Michael Jackson, Old Media Vs. New Media, tmz

This week, in the ever-tired, ultra-binary "battle" between old-media bona fides and new-media triumphalism: --TMZ.com broke the news about Michael Jackson’s death. --Columbia S.C.’s daily newspaper The State did an...

The Market Likes The Economist Much More Than I Do

Posted by: Jon Fine on June 22, Categories: The Economist

Many media types routinely namecheck The Economist as a favorite magazine. I am not among them. Yes, The Economist is global and comprehensive and all that, but more often than...

Is GM’s “Reinvention” Ad Campaign Working? Study Says: Maybe!

Posted by: Jon Fine on June 18, Categories: GM, GM Reinvention, General Motors, Zeta Interactive

Earlier this month, I expressed some puzzlement over the new GM “revivention’ ad campaign (and accompanying Web site). I was having a hard time deciding whether or not they ads...

Barry Diller And I Don't Agree About Charging For Online Content

Posted by: Jon Fine on June 10, Categories: Barry Diller

A few hours ago I interviewed IAC Chairman-CEO Barry Diller onstage at the Advertising 2.0 conference, During said interview, he came out much more strongly in favor of paid content...

What Would You Ask Barry Diller?

Posted by: Jon Fine on June 09, Categories: Advertising 2.0 Conference, Barry Diller, IAC

In the shoulda-done-this-earlier department: I'm interviewing IAC Chairman and CEO Barry Diller onstage tomorrow at the Advertising 2.0 conference in Manhattan. There's no set agenda for our discussion, but, as...

GM’s Puzzling New "Reinvention" TV Ad

Posted by: Jon Fine on June 03, Categories: General Motors

Finding itself in deeply strange terrain—a national icon in bankruptcy, owned in large measure by you and me and a few hundred million other American citizens—General Motors has started running...