Posted by: Jon Fine on April 7, 2009
How great is this quote?
“I’m not gonna tell you stories about teamwork or cooperation. My approach was very egotistic. I wanted my artistic statement. My interpretation of reality. I wanted to make posters. Not newspapers. Not even a magazine. Posters.”
Jacek Utko did stunning visual redesigns of Eastern European and Russian newspapers; apparently substantial circulation gains followed. I’m sure there are a lot of reasons why This Can’t Work Here—and if I weren’t so dog-tired after a long day, I might go into some—but, still, here’s one very big bet newspapers might consinder going all-in on. (And it doesn’t involve suing the Internets!)
Below, the video of the presentation Utko gave at this year’s TED conference, “Can Design Save The Newspaper?”