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20% Down Is The New Up: A Merciless Media Meme Continues To Surface

Posted by: Jon Fine on March 23, 2009

This came over the transom today, as the headline to a piece summarizing some of MIN’s most recent magazine ad-page tracking data:

No “Rebirth” In The Monthlies’ April Ad Pages (-24.50%)

We’ve said it before! We’ll say it again.

(And again and again, probably, given the way things are going this year.)



The media world continues to shapeshift as new forms arise and old assumptions erode. On this blog, Bloomberg Businessweek will provide sharp analysis and timely reports on the transformation of this constantly changing terrain.



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