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Posted by: Jon Fine on October 18, 2008
I’ve already gotten a bunch of emails and comments having sport with a, uhm, slightly intemperate remark I made to a pal and former colleague, Ad Age reporter Matthew Creamer, that ended up in a story he wrote at the ANA conference we are both attending.
I absolutely said what I’m quoted as saying, and as such have no complaint with what appeared. As I told one emailer, though: My remark was a joke. Under no circumstances would I utter the phrase “Web 2.0” with a straight face.
The media, entertainment and marketing worlds continue to shapeshift on a near-daily basis, as new forms arise and old assumptions erode. Where is it all going? No one really knows. But on this blog BusinessWeek’s media writers Tom Lowry and Ron Grover promise to provide ample helpings of scoop, provocation, and sharp analysis as they track and annotate this constantly changing terrain.