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AOL: Now What? A Few Wisecracks And A Few Notions

Posted by: Jon Fine on June 27, 2008

AOL: A neverending pinata party for those who write about such things; a gremlin that never stops kicking your shinbones for those running Time Warner.

The good news is that Wall Street is all but valuing AOL at zero. Because then that makes it a hell of a lot easier to find someone to pay . . . something north of zero for it, as opposed to, oh, $20 billion. (As much as it's derided, AOL still takes in a staggering amount of revenue and threw off well over a billion dollars in cash last year.)

I had some fun in this week's column playing with a few options that Time Warner has for AOL, given this fact and the state of play with the big companies on the Internets (Google-Yahoo, among others).

In order of likelihood, I think the most obvious deal/partner candidates are Microsoft or Google (or vice versa), but the one I'd find most conceptually interesting would be Yahoo Japan.

Anyway, check it out and let me know what you think.

Reader Comments


June 30, 2008 12:29 PM

For someone already in the business, this is a no brainier. It is analogous to getting the sub liability from a defunct magazines. The problem always comes down to the price. If T-W is serious they could dump it tomorrow.

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The media world continues to shapeshift as new forms arise and old assumptions erode. On this blog, Bloomberg Businessweek will provide sharp analysis and timely reports on the transformation of this constantly changing terrain.



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