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Back When Reese's Peanut Butter Cups Boldly Crossed The Videogame Frontier

Posted by: Jon Fine on April 29

I was fact-checking an upcoming column’s potential reference to an old Reese’s Peanut Butter Cups tagline, and happened upon this delightful relic of ‘80’s videogame culture at YouTube.


(Because nothing tugs at the heartstrings quite like au courant technologies from a bygone simpler and more innocent time, and all that.)

Enjoy!

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The media, entertainment and marketing worlds continue to shapeshift on a near-daily basis, as new forms arise and old assumptions erode. Where is it all going? No one really knows. But on this blog BusinessWeek’s media writers Tom Lowry and Ron Grover promise to provide ample helpings of scoop, provocation, and sharp analysis as they track and annotate this constantly changing terrain.

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