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Boiling Down Time Warner's Situation Into A Few Sentences

Posted by: Jon Fine on November 8, 2007

A. AOL ad growth underperforming Web ad growth = very bad.

B. Every CEO needs a narrative for his company.
Dick Parsons’ story was “I am going to calm this place down.”
This line won’t work for Bewkes.
So what will be his narrative for Time Warner?



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