The One Thing Yahoo Has On Google

Posted by: Jon Fine on April 15, 2007

The thing about Yahoo is that it’s always been much better at traditional, display advertising than Google. Everyone says so. And now that the Project Panama search upgrade is actually getting good reviews, well, this puts them in a good position, right? Especially since they have that longstanding advantage over Google when it comes to display advertising, and relationships with people who buy and sell display advertising …

I’m sorry, what did you just say?

Reader Comments

igor berger

April 30, 2007 12:47 PM

As a professional webmaster I do not believe Yahoo has a chance in hell.

Google Adsense has so many different vertical industries and global regions for publishers and advertisers that it will take a life time for Yahoo, Aol, Adbrite, Miva or any over firms to catch up!

Yahoo is just starting with Beta for USA based advertisers and publishers!
Google has been there, has done it, and is the King of text link advertising!

My question is there life after Adsense?

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